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ELECTRONIC COMMERCE AND ADVERTISING COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
IBY326 ELECTRONIC COMMERCE AND ADVERTISING 5 3 3 5

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Evaluate the basic functions of e-commerce and advertsinig.
Use business management solutions.
Demonstrate e-commerce and advertising capabilities with software and hardware support.