Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
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RTS473 | POPULAR CULTURE AND MEDIA | 5 | 3 | 3 | 5 |
GENERAL INFORMATION |
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Language of Instruction : | Turkish |
Level of the Course Unit : | BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle |
Type of the Course : | Elective |
Mode of Delivery of the Course Unit | - |
Coordinator of the Course Unit | Assoc.Prof. SARP BAĞCAN |
Instructor(s) of the Course Unit | |
Course Prerequisite | No |
OBJECTIVES AND CONTENTS |
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Objectives of the Course Unit: | The aim of the course is to look at media studies from the perspective of identity and culture, and to transfer popular culture within the framework of art, music and media genres. |
Contents of the Course Unit: | The content of the course consists of basic information about the place of identity, culture and popular culture phenomena in media research. |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
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Explain the basic information about the concept of popular culture. |
Distinguish the differences between mainstream media studies and cultural studies. |
Summarize popular culture studies and evaluate by giving examples from daily life. |
Analyzes popular culture through examples in the fields of media, art and music. |
WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY |
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Week | Preparatory | Topics(Subjects) | Method |
1 | Reading a chapter on the topic | introduction | Lecture, Question and Answer, Discussion |
2 | Reading a chapter on the topic | An overview of identity and culture studies | Lecture, Question and Answer, Discussion |
3 | Reading a chapter on the topic | Cultural Studies in the Historical Process | Lecture, Question and Answer, Discussion |
4 | Reading a chapter on the topic | What is popular culture? | Lecture, Question and Answer, Discussion |
5 | Reading a chapter on the topic | Mass Culture and Popular Culture | Lecture, Question and Answer, Discussion |
6 | Reading a chapter on the topic | Popular Culture in the Historical Process | Lecture, Question and Answer, Discussion |
7 | Reading a chapter on the topic | Popular Culture in Turkey | Lecture, Question and Answer, Discussion |
8 | - | MID-TERM EXAM | - |
9 | Reading a chapter on the topic | Consumption-Production and Popular Culture: Commodities | Lecture, Question and Answer, Discussion |
10 | Reading a chapter on the topic | Examples of Popular Culture Studies | Lecture, Question and Answer, Discussion |
11 | Reading a chapter on the topic | Critical approaches to popular culture | Lecture, Question and Answer, Discussion |
12 | Reading a chapter on the topic | Media and Popular Culture | Lecture, Question and Answer, Discussion |
13 | Reading a chapter on the topic | Arts and Popular Culture | Lecture, Question and Answer, Discussion |
14 | Reading a chapter on the topic | Music and Popular Culture | Lecture, Question and Answer, Discussion |
15 | - | General evaluation | Question and Answer, Discussion |
16 | - | FINAL EXAM | - |
17 | - | FINAL EXAM | - |
SOURCE MATERIALS & RECOMMENDED READING |
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Popüler Kültür ve İletişim- İrfan Erdoğan- Korkmaz Alemdar |
Understanding Populer Culture, John Fiske |
Globalleşme, Popüler Kültür ve Medya- Erol Mutlu |
Kültür ve Bellek- Jan Assmann |
ASSESSMENT |
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Assessment & Grading of In-Term Activities | Number of Activities | Degree of Contribution (%) | Description |
Level of Contribution | |||||
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0 | 1 | 2 | 3 | 4 | 5 |
KNOWLEDGE |
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Theoretical |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Describe basic communication theories with the knowledge gained in public relations and publicity.
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4 | |||||
2 |
List the main features of communication in items.
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5 | |||||
3 |
Interpret the basic characteristics of communication and create a creative solution to ensure reconciliation in an existing communication problem.
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4 |
KNOWLEDGE |
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Factual |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Use the basic information in the field of Public Relations and Publicity in interdisciplinary studies.
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3 | |||||
2 |
Evaluate the knowledge related to social and natural sciences and produce projects in professional life.
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3 | |||||
3 |
Tell the basic concepts of public relations and advertising in detail.
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3 |
SKILLS |
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Cognitive |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Analyze and evaluate social events at national and international level in the light of current debates.
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4 | |||||
2 |
Use the leadership, communication and presentation skills in occupational events.
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5 |
SKILLS |
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Practical |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Follow the innovations in the field of communication and important written and oral communication tools related to the field.
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5 | |||||
2 |
Write press releases for the purpose of introducing the institution he/she works at or owns.
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3 | |||||
3 |
Create communication programs within the public relations and advertising campaign.
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3 |
OCCUPATIONAL |
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Autonomy & Responsibility |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Use published domestic and foreign data sources related to public relations and advertising in the field of communication and communication area in his / her own works such as articles and projects.
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0 |
OCCUPATIONAL |
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Learning to Learn |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Evaluate the planning processes of past communication programs, public relations and advertising practices.
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5 |
OCCUPATIONAL |
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Communication & Social |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Use communication techniques in the right place, environment and time.
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5 |
OCCUPATIONAL |
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Occupational and/or Vocational |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Plan communication programs in the awareness of ethical values in the professional work.
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5 |
WORKLOAD & ECTS CREDITS OF THE COURSE UNIT |
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Workload for Learning & Teaching Activities |
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Type of the Learning Activites | Learning Activities (# of week) | Duration (hours, h) | Workload (h) |
Lecture & In-Class Activities | 14 | 3 | 42 |
Preliminary & Further Study | 14 | 3 | 42 |
Land Surveying | 0 | 0 | 0 |
Group Work | 0 | 0 | 0 |
Laboratory | 0 | 0 | 0 |
Reading | 10 | 2 | 20 |
Assignment (Homework) | 0 | 0 | 0 |
Project Work | 0 | 0 | 0 |
Seminar | 0 | 0 | 0 |
Internship | 0 | 0 | 0 |
Technical Visit | 0 | 0 | 0 |
Web Based Learning | 0 | 0 | 0 |
Implementation/Application/Practice | 0 | 0 | 0 |
Practice at a workplace | 0 | 0 | 0 |
Occupational Activity | 0 | 0 | 0 |
Social Activity | 0 | 0 | 0 |
Thesis Work | 0 | 0 | 0 |
Field Study | 0 | 0 | 0 |
Report Writing | 0 | 0 | 0 |
Final Exam | 1 | 1 | 1 |
Preparation for the Final Exam | 5 | 5 | 25 |
Mid-Term Exam | 1 | 1 | 1 |
Preparation for the Mid-Term Exam | 0 | 0 | 0 |
Short Exam | 0 | 0 | 0 |
Preparation for the Short Exam | 0 | 0 | 0 |
TOTAL | 45 | 0 | 131 |
Total Workload of the Course Unit | 131 | ||
Workload (h) / 25.5 | 5,1 | ||
ECTS Credits allocated for the Course Unit | 5,0 |