HOTEL MANAGEMENT PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
TUR424	HOTEL MANAGEMENT	5	3	3	5

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course :	Elective
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit	Assoc.Prof. SARP BAĞCAN
Instructor(s) of the Course Unit
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	To learn the historical development of hotel management, to know the general characteristics of hotel businesses, to understand the operation of management organization activities in hotel businesses and to have information about the current situation of modern hotel management.
Contents of the Course Unit:	This course includes the functions of the accommodation sector in the tourism industry, types of accommodation businesses, basic functions such as management-organization, financing, accounting, service operations and marketing in hotel businesses, classification of hotel businesses, departments of hotel businesses.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Explain the place and importance of hotel management in tourism industry.
Know the historical development of hotel management and defines the characteristics of hotel management.
Classify hotel business according to the features.
Demonstrate organizational skills in hotel business.
List the departments of hotel businesses, the duties and responsibilities of departments.
Demonstrate the ability to form the organizational structure of a hotel business.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Literature Search, Presentation	The structure of the tourism industry and the place of the accommodation sector in the tourism industry	Expression , Question-Respond, Discussion
2	Literature Search, Presentation	Classification of tourism businesses	Expression , Question-Respond, Discussion
3	Literature Search, Presentation	Historical development of accommodation businesses	Expression , Question-Respond, Discussion
4	Literature Search, Presentation	Classification of accommodation businesses	Expression , Question-Respond, Discussion
5	Literature Search, Presentation	Location selection in hotel businesses	Expression , Question-Respond, Discussion
6	Literature Search, Presentation	Management and management functions	Expression , Question-Respond, Discussion
7	Literature Search, Presentation	Management in hotel businesses	Expression , Question-Respond, Discussion
8	-	MID-TERM EXAM	-
9	Literature Search, Presentation	Organization in hotel business	Expression , Question-Respond, Discussion
10	Literature Search, Presentation	Departments of hotel businesses	Expression , Question-Respond, Discussion
11	Literature Search, Presentation	Front Office and Housekeeping Functions	Expression , Question-Respond, Discussion
12	Literature Search, Presentation	Food and beverage function	Expression , Question-Respond, Discussion
13	Literature Search, Presentation	Hotel management and information technology	Expression , Question-Respond, Discussion
14	Literature Search, Presentation	Case studies and solutions in hotels businesses	Expression , Question-Respond, Discussion
15	Literature Search, Presentation	Case studies and solutions in hotel businesses	Expression , Question-Respond, Discussion
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Batman, O. (2015). Otel İsletmelerinin Yonetimi, Degisim Publications.
Akoğlan Kozak, M. (2016). Otel İsletmeciligi, Detay Publications.
Negi, J. (1997). Professional Hotel Management, S. Chand Publishing.

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Describe basic communication theories with the knowledge gained in public relations and publicity.
2	List the main features of communication in items.
3	Interpret the basic characteristics of communication and create a creative solution to ensure reconciliation in an existing communication problem.

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Use the basic information in the field of Public Relations and Publicity in interdisciplinary studies.
2	Evaluate the knowledge related to social and natural sciences and produce projects in professional life.
3	Tell the basic concepts of public relations and advertising in detail.

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Analyze and evaluate social events at national and international level in the light of current debates.
2	Use the leadership, communication and presentation skills in occupational events.

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Follow the innovations in the field of communication and important written and oral communication tools related to the field.
2	Write press releases for the purpose of introducing the institution he/she works at or owns.
3	Create communication programs within the public relations and advertising campaign.

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Use published domestic and foreign data sources related to public relations and advertising in the field of communication and communication area in his / her own works such as articles and projects.

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Evaluate the planning processes of past communication programs, public relations and advertising practices.

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Use communication techniques in the right place, environment and time.

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Plan communication programs in the awareness of ethical values in the professional work.

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	10	4	40
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	0	0	0
Assignment (Homework)	0	0	0
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	3	3
Preparation for the Final Exam	5	3	15
Mid-Term Exam	1	3	3
Preparation for the Mid-Term Exam	5	5	25
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	36	0	128