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INTRODUCTION TO BUSINESS PROGRAMME COURSE DESCRIPTION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
BUS112 INTRODUCTION TO BUSINESS 2 3 3 6

GENERAL INFORMATION

Language of Instruction : English
Level of the Course Unit : BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course : Compulsory
Mode of Delivery of the Course Unit Blended (Face to face & Distance Learning)
Coordinator of the Course Unit Prof.Dr. SELMA KARATEPE
Instructor(s) of the Course Unit Assist.Prof.Dr. UJU VIOLET ALOLA

OBJECTIVES AND CONTENTS

Objectives of the Course Unit: This course aims to acquire the ability to describe the role and responsibilities of business functions, to use principles and applications of business and to interpret corporate social responsibility and ethics by raising awareness on these subjects.
Contents of the Course Unit: Contents of the course include the basic functions of a business such as strategy, marketing, human resources and finance.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Explain the role and basic functions of a business
Explain the strengths and development aspects of a company and their growth strategies.
Interpret the social responsibilities of companies and the interests of internal and external stakeholders within the framework of sustainability.
Summarize the roles and responsibilities of business functions (strategy, marketing, human resources, finance).

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Reading the relevant chapter in the coursebook Basic accounting concepts and its relations with other sciences Lecture & Discussion
2 Reading the relevant chapter in the coursebook Classification of companies Lecture & Discussion
3 Reading the relevant chapter in the coursebook Foundation, planning of the company, choosing the foundation place and foundation analysis Lecture & Discussion
4 Reading the relevant chapter in the coursebook Functions of companies: Management Function Lecture & Discussion
5 Reading the relevant chapter in the coursebook Functions of companies: Management Function Lecture & Discussion
6 Reading the relevant chapter in the coursebook Functions of companies: Production Function Lecture & Discussion
7 Reading the relevant chapter in the coursebook Functions of companies: Marketing Function Lecture & Discussion
8 - MID-TERM EXAM -
9 Case Study Revision and case studies Discussion
10 Reading the relevant chapter in the coursebook Functions of companies: Finance Function Lecture & Discussion
11 Reading the relevant chapter in the coursebook Functions of companies: Accounting Function Lecture & Discussion
12 Reading the relevant chapter in the coursebook Functions of companies: Public Relations Function Lecture & Discussion
13 Reading the relevant chapter in the coursebook Functions of companies: Management Information Function Lecture & Discussion
14 Reading the relevant chapter in the coursebook Functions of companies: Human Resources Management Function Lecture & Discussion
15 Reading the relevant chapter in the coursebook Corporate Social Responsibility and Sustainability in Companies Lecture & Discussion
16 - FINAL EXAM -
17 - FINAL EXAM -

SOURCE MATERIALS & RECOMMENDED READING

Gumus, I. (2017), GenelIsletme, Istanbul GelisimUniversitesi Publications, Istanbul
Oz-Alp, S., Timur, N., Kocel, T., Geylan, R., &Odabasi, Y. (2000). GenelIsletme. AnadoluUniversitesiPublications, Eskisehir.
Stimpson, P., & Smith, A. (2015). Business Management Coursebook. Cambridge University Press.

ASSESSMENT

Assessment & Grading of In-Term Activities Number of Activities Degree of Contribution (%) Description
Level of Contribution
0 1 2 3 4 5

CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES

KNOWLEDGE

Theoretical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Explain the historical development process of Aviation Management.
2
Use computer programs related to Aviation Transportation.
3
Define basic concepts related with aviation management.

KNOWLEDGE

Factual

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Relate the information and facts in the field with other social sciences such as law, sociology, philosophy and history.
2
Classify the relationship between the basic functions of the business and the interactions between these functions.
3
Apply knowledge and skills related to his / her field by considering the legal aspect of occupational health and safety.
4
Explain the concepts of entrepreneurship and innovation with the field.

SKILLS

Cognitive

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Manage operational activities related to the airline.
2
Gain lifelong learning skills and use knowledge of the field in the business life with the awareness of social responsibility.

SKILLS

Practical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Prepare written agreements with relevant institutions in accordance with the legislation.
2
Perform the theoretical and practical knowledge related to the field with appropriate analytical methods and modeling techniques in business life.
3
Manage all phases from planning to implementation of aviation operations as a member of a team.
4
Cooperate with stakeholders related to air transport.
5
Develop the modern techniques and tools necessary for applications related to the field.

OCCUPATIONAL

Autonomy & Responsibility

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Execute a study in his/her field independently.
2
Decide as an individual or a team member to solve the problems encountered in applications related to the field.

OCCUPATIONAL

Learning to Learn

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Evaluate advanced knowledge and skills in his/her field with a critical approach.
2
Apply activities to improve his/her performance and his / her responsibility in line with the learning objectives by determining the learning needs.

OCCUPATIONAL

Communication & Social

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Communicate with people and institutions related to the field in writing and verbally.
2
Explain his/her thoughts on the issues related to the field and suggestions for solutions to the problems by the related departments by using supporting quantitative and qualitative data.
3
Organize projects and activities for the social environment with social responsibility consciousness and to be able to apply those.

OCCUPATIONAL

Occupational and/or Vocational

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Manage airports and terminal operations efficiently using aviation and business information.

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT

Workload for Learning & Teaching Activities

Type of the Learning Activites Learning Activities (# of week) Duration (hours, h) Workload (h)
Lecture & In-Class Activities 14 3 42
Preliminary & Further Study 14 3 42
Land Surveying 0 0 0
Group Work 0 0 0
Laboratory 0 0 0
Reading 14 1 14
Assignment (Homework) 14 2 28
Project Work 0 0 0
Seminar 0 0 0
Internship 0 0 0
Technical Visit 0 0 0
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 1 1 1
Preparation for the Final Exam 1 10 10
Mid-Term Exam 1 1 1
Preparation for the Mid-Term Exam 1 10 10
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 60 0 148
Total Workload of the Course Unit 148
Workload (h) / 25.5 5,8
ECTS Credits allocated for the Course Unit 6,0