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QUALITATIVE DATA ANALYSIS PROGRAMME COURSE DESCRIPTION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
SOS382 QUALITATIVE DATA ANALYSIS 5 3 3 5

GENERAL INFORMATION

Language of Instruction : Turkish
Level of the Course Unit : BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course : Elective
Mode of Delivery of the Course Unit Face to face
Coordinator of the Course Unit Assoc.Prof.Dr. ŞÜKRAN GÜZİN ILICAK AYDINALP
Instructor(s) of the Course Unit

OBJECTIVES AND CONTENTS

Objectives of the Course Unit: This course aims to help students recognize qualitative research methods, use them in an active way, gain the ability to analyze and interpret qualitative research findings, and develop a qualitative research proposal.
Contents of the Course Unit: Contents of the course include; introduction of the application areas of qualitative research, introduction and use of NVIVO program, preliminary preparation of research, design of interview, sample selection, decoding of interview findings, qualitative data analysis and reporting.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Relates the theoretical knowledge of qualitative research methods with this course (2) and apply this knowledge through NVIVO
Interprets the findings of a research conducted with qualitative research method.
Analyzes a research topic within the framework of qualitative research methods.
Surveys a questionnaire on a qualitative research topic.
Analyzes the data collected during the research through NVIVO.
Evaluates the results of the data in the framework of qualitative research rules.
Recommends appropriate research for qualitative research.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 - Introduction to Qualitative Data Analysis; basic concepts Lecture -Demonstration
2 Reading Qualitative Research Design Lecture -Demonstration
3 Reading Interview, group interviews and in-depth interview characteristics Lecture -Demonstration
4 Reading Interview, collection of decoding observation data Lecture -Demonstration
5 Reading Introduction to the programme NVIVO description of menus I Lecture -Demonstration
6 Reading Introduction to the programme NVIVO description of menus II Lecture -Demonstration
7 Reading Decoding and preparation of data to be analysed through the programme NVIVO Lecture -Demonstration
8 - MID-TERM EXAM -
9 Reading Qualitative Data Analysis Application in NVIVO Lecture -Demonstration
10 Reading Confidence and ethics in Qualitative Data Analysis Lecture -Demonstration
11 Reading Evaluation of Analysis Results Lecture -Demonstration
12 Reading Reporting Qualitative Data Analysis Results I Lecture -Demonstration
13 Reading Reporting Qualitative Data Analysis Results II Lecture -Demonstration
14 Reading Discussion and Evaluation on Example Qualitative Data Analysis Results Lecture -Demonstration
15 Reading Discussion with students about appropriate research proposal for qualitative research Lecture -Demonstration
16 - FINAL EXAM -
17 - FINAL EXAM -

SOURCE MATERIALS & RECOMMENDED READING

Bas, Turker, Ulun Akturan. (2008). Nitel arastirma yontemleri: NVivo 7.0 ile nitel veri analizi. Istanbul: Seckin Publications
Yıldırım, A., Simsek, H. . (2003). Sosyal bilimlerde nitel arastirma yontemleri. Ankara: Seckin Publications.
Turnuklu, Abbas. (2000). Egitimbilim Arastirmalarinda Etkin Olarak Kullanilabilecek Nitel Bir Araştırma Teknigi: Gorusme. Kuram ve Uygulamada Egitim Yonetimi Journal ,6 (4), 543-559.

ASSESSMENT

Assessment & Grading of In-Term Activities Number of Activities Degree of Contribution (%) Description
Level of Contribution
0 1 2 3 4 5

CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES

KNOWLEDGE

Theoretical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Describe basic communication theories with the knowledge gained in public relations and publicity.
2
List the main features of communication in items.
3
Interpret the basic characteristics of communication and create a creative solution to ensure reconciliation in an existing communication problem.

KNOWLEDGE

Factual

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Use the basic information in the field of Public Relations and Publicity in interdisciplinary studies.
2
Evaluate the knowledge related to social and natural sciences and produce projects in professional life.
3
Tell the basic concepts of public relations and advertising in detail.

SKILLS

Cognitive

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Analyze and evaluate social events at national and international level in the light of current debates.
2
Use the leadership, communication and presentation skills in occupational events.

SKILLS

Practical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Follow the innovations in the field of communication and important written and oral communication tools related to the field.
2
Write press releases for the purpose of introducing the institution he/she works at or owns.
3
Create communication programs within the public relations and advertising campaign.

OCCUPATIONAL

Autonomy & Responsibility

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Use published domestic and foreign data sources related to public relations and advertising in the field of communication and communication area in his / her own works such as articles and projects.

OCCUPATIONAL

Learning to Learn

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Evaluate the planning processes of past communication programs, public relations and advertising practices.

OCCUPATIONAL

Communication & Social

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Use communication techniques in the right place, environment and time.

OCCUPATIONAL

Occupational and/or Vocational

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Plan communication programs in the awareness of ethical values in the professional work.

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT

Workload for Learning & Teaching Activities

Type of the Learning Activites Learning Activities (# of week) Duration (hours, h) Workload (h)
Lecture & In-Class Activities 0 0 0
Preliminary & Further Study 0 0 0
Land Surveying 0 0 0
Group Work 0 0 0
Laboratory 0 0 0
Reading 0 0 0
Assignment (Homework) 0 0 0
Project Work 0 0 0
Seminar 0 0 0
Internship 0 0 0
Technical Visit 0 0 0
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 0 0 0
Preparation for the Final Exam 0 0 0
Mid-Term Exam 0 0 0
Preparation for the Mid-Term Exam 0 0 0
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 0 0 0
Total Workload of the Course Unit 0
Workload (h) / 25.5 0
ECTS Credits allocated for the Course Unit 0,0