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BUSINESS ANALYTICS PROGRAMME COURSE DESCRIPTION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
ISL425 BUSINESS ANALYTICS 5 3 3 5

GENERAL INFORMATION

Language of Instruction : Turkish
Level of the Course Unit : BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course : Elective
Mode of Delivery of the Course Unit -
Coordinator of the Course Unit Prof. KAMİL KAYA
Instructor(s) of the Course Unit
Course Prerequisite No

OBJECTIVES AND CONTENTS

Objectives of the Course Unit: This course is designed to comprehend the processes of converting the increasing data densities into information in today's business world. This course aims to get students competent in the fields of editing, analysing, presentation and interpretation of data.
Contents of the Course Unit: Contents of the course include basic concepts of Business analytic, methods used in business analytic and their application.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Define the concepts of business analytic.
Select the methods and software used in business analytic.
Apply in the fields of access to data and making them qualified
Apply in the fields of editing and control of data
Select the correct methods in management and analysis of data.
Interpret the analysis results of data.
Analyze the data

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Literature Review Introduction to Business Analytic Lecture & Discussion
2 Literature Review Basic Concepts of Business Analytic Lecture & Discussion
3 Literature Review Methods used in Business Analytic Lecture & Discussion
4 Literature Review Data collection Lecture & Discussion & Practice
5 Literature Review Data organization Lecture & Discussion & Practice
6 Literature Review Data Management Lecture & Discussion & Practice
7 Literature Review Data Analysis – I Lecture & Discussion & Practice
8 - MID-TERM EXAM -
9 Literature Review Data Analysis – II Lecture & Discussion & Practice
10 Literature Review Data Analysis – III Lecture & Discussion & Practice
11 Literature Review Data Analysis – IV Lecture & Discussion & Practice
12 Literature Review Visualization of Data and Results of Analysis Lecture & Discussion & Practice
13 Literature Review Evaluation of Data and Results of Analysis Lecture & Discussion & Practice
14 Literature Review Reporting the Data and Results of Analysis Lecture & Discussion & Practice
15 Literature Review Term Practice Lecture & Discussion & Practice
16 - FINAL EXAM -
17 - FINAL EXAM -

SOURCE MATERIALS & RECOMMENDED READING

Akar, C. (2018), Is Analitigi Excel Uygulamali Yonetsel Karar Verme ve Veri Analizi, Dora Publications
Albright, C.S., Winston, W.L. (2016), Business Analytics 6E: Data Analysis and Decision Making, Cengage Learning

ASSESSMENT

Assessment & Grading of In-Term Activities Number of Activities Degree of Contribution (%) Description
Level of Contribution
0 1 2 3 4 5

CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES

KNOWLEDGE

Theoretical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Students define the concepts they learned and match them with their corresponding phenomena in the social world.
2
Students interpret concepts and theories taking into account their historical-cultural contexts.
3
Students compare sociological theories with reference to social problems.
4
Students distinguish the significance of ecological, social and economical sustainability for world’s future.
5
Students develop their knowledge on sustainability by the use of information and communication technologies.

KNOWLEDGE

Factual

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Students evaluate qualitative and quantitative data of sociological research studies.
2
Students analyse the complicated interactions between the social, cultural, political, economical and demographical phenomena of the global world.

SKILLS

Cognitive

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Students design a research by their acquired knowledge and experience.

SKILLS

Practical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Students research field study considering the principle of cultural relativity, scientific and ethical values.
2
Students efficiently apply the most suitable information and communication technologies in their studies.
3
Students use their knowledge on ecological, social and economical sustainability in all aspects of their lives.

OCCUPATIONAL

Autonomy & Responsibility

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Students research on problems which reflect on their fields in the global world undergoing rapid and profound change.

OCCUPATIONAL

Learning to Learn

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Students criticize their advanced knowledge and skills in an analytical manner.
2
Students develop their knowledge and skills within the frame of scientific, technological and current developments via adopting the principle of lifelong learning.
3
Students act ethically impartial in their research studies.

OCCUPATIONAL

Communication & Social

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Students criticize their advanced knowledge and skills in an analytical manner.

OCCUPATIONAL

Occupational and/or Vocational

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Students apply the principle of cultural relativity, scientific and ethical values with reference to sustainability throughout their studies in their careers.

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT

Workload for Learning & Teaching Activities

Type of the Learning Activites Learning Activities (# of week) Duration (hours, h) Workload (h)
Lecture & In-Class Activities 14 3 42
Preliminary & Further Study 14 2 28
Land Surveying 0 0 0
Group Work 0 0 0
Laboratory 0 0 0
Reading 12 2 24
Assignment (Homework) 9 1 9
Project Work 0 0 0
Seminar 0 0 0
Internship 0 0 0
Technical Visit 0 0 0
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 1 1 1
Preparation for the Final Exam 1 10 10
Mid-Term Exam 1 1 1
Preparation for the Mid-Term Exam 1 10 10
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 53 0 125
Total Workload of the Course Unit 125
Workload (h) / 25.5 4,9
ECTS Credits allocated for the Course Unit 5,0