Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
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RTS351 | MEDIA ANALYSIS AND CRITICISM | 5 | 3 | 3 | 5 |
GENERAL INFORMATION |
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Language of Instruction : | Turkish |
Level of the Course Unit : | BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle |
Type of the Course : | Elective |
Mode of Delivery of the Course Unit | - |
Coordinator of the Course Unit | Prof. KAMİL KAYA |
Instructor(s) of the Course Unit | |
Course Prerequisite | No |
OBJECTIVES AND CONTENTS |
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Objectives of the Course Unit: | This course aims to introduce the methods of media analysis in accordance with the theoretical basics of media analysis, to gain the ability to create content and to demonstrate the power of media in creating influence. |
Contents of the Course Unit: | Contents of the course include media, structure of media institutions, power of media in creating influence and types of analysis. |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
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Review the basic concepts of media analysis. |
Apply discourse analysis and content analysis through examples. |
Connect the relationship between media and power based on current and political events. |
Select which analysis type the given 6 examples belong to. |
WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY |
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Week | Preparatory | Topics(Subjects) | Method |
1 | - | Corporate and methodological bases of media analysis | Lecture |
2 | Internet and Literature Review | Media | Lecture & Question and Answer & Discussion |
3 | Internet and Literature Review | Content creation in media | Lecture & Question and Answer & Discussion |
4 | Internet and Literature Review | Structures of media organizations | Lecture & Question and Answer & Discussion |
5 | Internet and Literature Review | Audiences | Lecture & Question and Answer & Discussion |
6 | Internet and Literature Review | Effecting power of media | Lecture & Question and Answer & Discussion |
7 | Internet and Literature Review | Monopolization | Lecture & Question and Answer & Discussion |
8 | - | MID-TERM EXAM | - |
9 | Internet and Literature Review | Maintaining an attitude | Lecture & Question and Answer & Discussion |
10 | Internet and Literature Review, Sample Analysis | Content Analysis | Sample Analysis & Question and Answer |
11 | Internet and Literature Review, Sample Analysis | Content Analysis | Sample Analysis & Question and Answer |
12 | Internet and Literature Review, Sample Analysis | Discourse Analysis | Sample Analysis & Question and Answer |
13 | Internet and Literature Review, Sample Analysis | Discourse Analysis | Sample Analysis & Question and Answer |
14 | Internet and Literature Review, Sample Analysis | Semiotic Analysis | Sample Analysis & Question and Answer |
15 | Internet and Literature Review, Sample Analysis | Semiotic Analysis | Sample Analysis & Question and Answer |
16 | - | FINAL EXAM | - |
17 | - | FINAL EXAM | - |
SOURCE MATERIALS & RECOMMENDED READING |
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Goksal, A.B. (2008). Medya Analizleri. Istanbul: Nobel Publications |
Bilgili, C. (2008). Medya Elestirileri 2008 Kuresellestirme Makinesi: Medya. Istanbul: Beta Publications |
Duran, R. (2000). Burasi Dünya Polis Radyosu! Global Medya Elestirileri. Istanbul: Yapi Kredi Publications |
ASSESSMENT |
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Assessment & Grading of In-Term Activities | Number of Activities | Degree of Contribution (%) | Description |
Level of Contribution | |||||
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0 | 1 | 2 | 3 | 4 | 5 |
KNOWLEDGE |
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Theoretical |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Students define the concepts they learned and match them with their corresponding phenomena in the social world.
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2 |
Students interpret concepts and theories taking into account their historical-cultural contexts.
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3 |
Students compare sociological theories with reference to social problems.
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4 |
Students distinguish the significance of ecological, social and economical sustainability for world’s future.
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5 |
Students develop their knowledge on sustainability by the use of information and communication technologies.
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KNOWLEDGE |
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Factual |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Students evaluate qualitative and quantitative data of sociological research studies.
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2 |
Students analyse the complicated interactions between the social, cultural, political, economical and demographical phenomena of the global world.
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SKILLS |
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Cognitive |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Students design a research by their acquired knowledge and experience.
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SKILLS |
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Practical |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Students research field study considering the principle of cultural relativity, scientific and ethical values.
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2 |
Students efficiently apply the most suitable information and communication technologies in their studies.
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3 |
Students use their knowledge on ecological, social and economical sustainability in all aspects of their lives.
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OCCUPATIONAL |
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Autonomy & Responsibility |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Students research on problems which reflect on their fields in the global world undergoing rapid and profound change.
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OCCUPATIONAL |
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Learning to Learn |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Students criticize their advanced knowledge and skills in an analytical manner.
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2 |
Students develop their knowledge and skills within the frame of scientific, technological and current developments via adopting the principle of lifelong learning.
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3 |
Students act ethically impartial in their research studies.
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OCCUPATIONAL |
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Communication & Social |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Students criticize their advanced knowledge and skills in an analytical manner.
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OCCUPATIONAL |
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Occupational and/or Vocational |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Students apply the principle of cultural relativity, scientific and ethical values with reference to sustainability throughout their studies in their careers.
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WORKLOAD & ECTS CREDITS OF THE COURSE UNIT |
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Workload for Learning & Teaching Activities |
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Type of the Learning Activites | Learning Activities (# of week) | Duration (hours, h) | Workload (h) |
Lecture & In-Class Activities | 14 | 3 | 42 |
Preliminary & Further Study | 13 | 4 | 52 |
Land Surveying | 0 | 0 | 0 |
Group Work | 0 | 0 | 0 |
Laboratory | 0 | 0 | 0 |
Reading | 13 | 2 | 26 |
Assignment (Homework) | 0 | 0 | 0 |
Project Work | 0 | 0 | 0 |
Seminar | 0 | 0 | 0 |
Internship | 0 | 0 | 0 |
Technical Visit | 0 | 0 | 0 |
Web Based Learning | 0 | 0 | 0 |
Implementation/Application/Practice | 0 | 0 | 0 |
Practice at a workplace | 0 | 0 | 0 |
Occupational Activity | 0 | 0 | 0 |
Social Activity | 0 | 0 | 0 |
Thesis Work | 0 | 0 | 0 |
Field Study | 0 | 0 | 0 |
Report Writing | 0 | 0 | 0 |
Final Exam | 1 | 1 | 1 |
Preparation for the Final Exam | 1 | 3 | 3 |
Mid-Term Exam | 1 | 1 | 1 |
Preparation for the Mid-Term Exam | 1 | 3 | 3 |
Short Exam | 0 | 0 | 0 |
Preparation for the Short Exam | 0 | 0 | 0 |
TOTAL | 44 | 0 | 128 |
Total Workload of the Course Unit | 128 | ||
Workload (h) / 25.5 | 5 | ||
ECTS Credits allocated for the Course Unit | 5,0 |