Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
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GIR202 | ENTREPRENEURSHIP | 4 | 3 | 3 | 5 |
GENERAL INFORMATION |
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Language of Instruction : | Turkish |
Level of the Course Unit : | ASSOCIATE DEGREE, TYY: + 5.Level, EQF-LLL: 5.Level, QF-EHEA: Short Cycle |
Type of the Course : | Elective |
Mode of Delivery of the Course Unit | - |
Coordinator of the Course Unit | Assist.Prof. MUSTAFA GÜNAY |
Instructor(s) of the Course Unit | |
Course Prerequisite | No |
OBJECTIVES AND CONTENTS |
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Objectives of the Course Unit: | It is aimed to inform students about theoretical issues related to entrepreneurship, to provide practical information based on case studies related to the field, to provide students with information about the developments in entrepreneurship. |
Contents of the Course Unit: | Introduction and basic concepts of entrepreneurship, Social importance of entrepreneurship, Entrepreneurship process, Entrepreneurship and its history in Turkey and in the World, New business ideas, Venture Capital and Other Capital Finding Methods, Types of Entrepreneurship and Entrepreneurship Culture, Successful Entrepreneurship Stories, Management Function of Small Businesses and New Management Approaches, Production Function and Production Techniques of Small Businesses, Marketing Structure, Problems and Marketing Techniques of Small Businesses, Human Resources and Public Relations Functions of Small Businesses, Financing Structure of Small Businesses, Problems and Financing Techniques, Creating an Enterprise Idea and a Theoretical Application , The economic importance of entrepreneurship, Total Quality Management. |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
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Can make the importance of entrepreneurship in economy. (Executing) (3) |
Explain small businesses and their roles in the economy. (Explaining) (2) |
Can illustrate the basic concepts of entrepreneurship. (Exemplifying) (2) |
WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY |
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Week | Preparatory | Topics(Subjects) | Method |
1 | Reading materials | Basic concepts of entrepreneurship and entrepreneurship, Businesses and Types, | Lecture |
2 | Reading materials | Resources Used in Production, Needs and Characteristics of Needs, Goods and Services, | Lecture |
3 | Reading materials | Historical Development of Entrepreneurship, Basic Functions of Entrepreneurship, Importance of Entrepreneurship | Lecture |
4 | Reading materials | Development of Entrepreneurship Concept, Creative Destruction | Lecture |
5 | Reading materials | Elements Determining Entrepreneurship: Individualist Approach, Environmental Approach and Firm Approach | Lecture |
6 | Reading materials | Small and Medium Enterprises (SMEs): Definition, Characteristics and Economic Effects | Lecture |
7 | Reading materials | KOSGEB, KOSGEB aids and Institutions Supporting SMEs | Lecture |
8 | - | MID-TERM EXAM | - |
9 | Reading materials | Types of Entrepreneurs: First Entrepreneur and Internal Entrepreneur, Application Presentations | Lecture |
10 | Reading materials | Types of Entrepreneurs: Social Entrepreneur, Public Entrepreneurship, Eco Entrepreneur and Sustainable Entrepreneurship, Application Presentations | Lecture |
11 | Reading materials | Operating Organization, Selection of Place of Incorporation, Application Presentations | Lecture |
12 | Reading materials | Business Establishment, Establishment Location Selection, Application Presentations, Application Presentations | Lecture |
13 | Reading materials | Production, Capacity Types and Capacity Selection, Application Presentations | Lecture |
14 | Reading materials | Innovation and innovation, Application Presentations | Lecture |
15 | Reading materials | Repetition and Application Presentations | Lecture |
16 | - | FINAL EXAM | - |
17 | - | FINAL EXAM | - |
SOURCE MATERIALS & RECOMMENDED READING |
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Osterwalder & Pigneur, (2010). İş modeli üretimi. İstanbul:Optimist yayın evi. |
Kollektif. (2012). Girişimciliğin Altın Kuralları. İstanbul:Optimist |
ASSESSMENT |
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Assessment & Grading of In-Term Activities | Number of Activities | Degree of Contribution (%) | Description |
Level of Contribution | |||||
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0 | 1 | 2 | 3 | 4 | 5 |
KNOWLEDGE |
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Theoretical |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
The basic communication, design and graphic design principles related to the fields of diagnosis.
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2 |
Advertising, publishing, printing graphic design, such as information relating to their field of study and has the industry's needs.
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3 |
Used in graphic design, computer programs have sufficient knowledge to use.
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4 |
Job responsibilities and ethical values has information on.
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KNOWLEDGE |
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Factual |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Contemporary, original, aesthetic and practical graphic design recognizes.
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2 |
Recognize and authority in the field of art and design will follow.
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3 |
Computer supported graphic design programs recognize.
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4 |
Design, implementation and recognizes the printing stage.
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SKILLS |
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Cognitive |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Graphic design can produce a product level, has the aesthetic point of view.
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2 |
Creation of graphic design, implementation plans and production phases.
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3 |
Graphic design creates products and projects.
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SKILLS |
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Practical |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Design prepress and postpress stages of diagnosis.
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2 |
All types of graphic design product design.
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3 |
Carries out all stages of graphic design from the preparation for printing to post-press.
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4 |
Photography, web design, animation production in the field is made.
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OCCUPATIONAL |
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Autonomy & Responsibility |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Graphic design in creating products, ideas, sketches, concept creation, implementation and prepare makeready processes independently.
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2 |
In advertising agencies, graphic design studios, advertising departments of companies; advertising campaign creates product concepts and designs.
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3 |
Design, projects and exhibitions ability has to offer.
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4 |
The renewed communication and design perspective, current computer programs will follow.
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OCCUPATIONAL |
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Learning to Learn |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Acquired advanced knowledge in the field of graphic design to critically evaluate.
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2 |
Life-long learning is conscious of the need.
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3 |
Develops professional knowledge and skills continuously.
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4 |
Design an objective perspective to gain the skill assessment.
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OCCUPATIONAL |
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Communication & Social |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Verbal and written communication, at least one foreign language at least at the level of European Language Portfolio A2 uses information in the field of informatics and computer science monitors and communicates with colleagues.
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OCCUPATIONAL |
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Occupational and/or Vocational |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
All graphical design product, is designed in accordance with design criteria.
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2 |
Professional computer software professional, efficient and has the ability to use quickly.
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3 |
The concept, introducing professional takes photos, website design and animation.
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4 |
Advertising agencies and design studios as well as to the fields of study, professional liability, to act in accordance with ethical values are capable of.
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WORKLOAD & ECTS CREDITS OF THE COURSE UNIT |
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Workload for Learning & Teaching Activities |
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Type of the Learning Activites | Learning Activities (# of week) | Duration (hours, h) | Workload (h) |
Lecture & In-Class Activities | 14 | 4 | 56 |
Preliminary & Further Study | 10 | 4 | 40 |
Land Surveying | 0 | 0 | 0 |
Group Work | 0 | 0 | 0 |
Laboratory | 0 | 0 | 0 |
Reading | 0 | 0 | 0 |
Assignment (Homework) | 7 | 4 | 28 |
Project Work | 0 | 0 | 0 |
Seminar | 0 | 0 | 0 |
Internship | 0 | 0 | 0 |
Technical Visit | 0 | 0 | 0 |
Web Based Learning | 0 | 0 | 0 |
Implementation/Application/Practice | 0 | 0 | 0 |
Practice at a workplace | 0 | 0 | 0 |
Occupational Activity | 0 | 0 | 0 |
Social Activity | 0 | 0 | 0 |
Thesis Work | 0 | 0 | 0 |
Field Study | 0 | 0 | 0 |
Report Writing | 0 | 0 | 0 |
Final Exam | 1 | 1 | 1 |
Preparation for the Final Exam | 0 | 0 | 0 |
Mid-Term Exam | 0 | 0 | 0 |
Preparation for the Mid-Term Exam | 1 | 1 | 1 |
Short Exam | 0 | 0 | 0 |
Preparation for the Short Exam | 0 | 0 | 0 |
TOTAL | 33 | 0 | 126 |
Total Workload of the Course Unit | 126 | ||
Workload (h) / 25.5 | 4,9 | ||
ECTS Credits allocated for the Course Unit | 5,0 |