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MEDIA AND GLOBALIZATION CRITICS PROGRAMME COURSE DESCRIPTION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
MIY429 MEDIA AND GLOBALIZATION CRITICS 5 3 3 5

GENERAL INFORMATION

Language of Instruction : Turkish
Level of the Course Unit : BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course : Elective
Mode of Delivery of the Course Unit Face to face
Coordinator of the Course Unit Assist.Prof.Dr. LOKMAN KANTAR
Instructor(s) of the Course Unit

OBJECTIVES AND CONTENTS

Objectives of the Course Unit: This course aims to provide the students with the competence to comprehend the relationship between the social, economic and political developments in the world and in Turkey. It aims to make sense of the globalizing world and media connections and analyse them.
Contents of the Course Unit: Contents of the course include the general definition of media, the mass media tools, functions, processes and impacts, development of press in the world and in Turkey, photography and the history of cinema, radio broadcasting history, development of television in interaction with radio and cinema, public broadcasting and private broadcasting notions, monitoring in media, international conventions and organizations, globalizing media in Turkey, development of public relations and advertising, the internet revolution and its effects in Turkey.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Explain the fundamentals of media and globalization.
Compare the information about the media in Turkey and in the world.
Question the information regarding media about national and international laws and institutions.
Evaluate the interaction between media and the economic and political structure of the state.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 - Description and general structure of media and globalization concepts – Introduction Lecture & Question-Answer & Discussion
2 Presentation A general overview on media and globalization Lecture & Question-Answer & Discussion
3 Reading Function, tools, processes and impacts of media Lecture & Question-Answer & Discussion
4 Assignment Preparation Media in the world and press in Ottoman Lecture & Question-Answer & Discussion
5 Presentation Photography and cinema Lecture & Question-Answer & Discussion
6 Assignment Preparation Radio broadcasting development Lecture & Question-Answer & Discussion
7 Assignment Preparation Interaction of television with radio and cinema and its diffusion process, globalizing broadcasting sense Lecture & Question-Answer & Discussion
8 - MID-TERM EXAM -
9 Reading Public and private broadcasting, its position in the World Lecture & Question-Answer & Discussion
10 Presentation International Media Contracts in Broadcasting and Media Organizations Lecture & Question-Answer & Discussion
11 Reading Broadcasting history in Turkey, Internet revolution Lecture & Question-Answer & Discussion
12 Assignment Preparation Development of broadcasting and public relations in the world Lecture & Question-Answer & Discussion
13 Assignment Preparation – Investigation on the broadcast and history processes of an international media agency Projects Presentation Lecture & Question-Answer & Discussion
14 Assignment Preparation – Investigation on the broadcast and history processes of an international media agency Projects Presentation Lecture & Question-Answer & Discussion
15 Assignment Preparation – Investigation on the broadcast and history processes of an international media agency General Revision Lecture & Question-Answer & Discussion
16 - FINAL EXAM -
17 - FINAL EXAM -

SOURCE MATERIALS & RECOMMENDED READING

Keegan, W. J. ve Green Pearson, M. C. (2015). Kuresel Pazarlama. Nobel Publications.
Steger, M. B. (2017). Globalization: A Very Short Introduction. Oxford University Press. (USA).

ASSESSMENT

Assessment & Grading of In-Term Activities Number of Activities Degree of Contribution (%) Description
Mid-Term Exam 1 50
Final Exam 1 50
TOTAL 2 100
Level of Contribution
0 1 2 3 4 5

CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES

KNOWLEDGE

Theoretical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Define basic concepts related with banking, insurance and finance.
0
2
Relates the theoretical and practical knowledge in the field to economics, business, law, statistics, accounting and marketing
0

KNOWLEDGE

Factual

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Relate banking and insurance applications to financial theories, mathematical and statistical methods.
0
2
Relate the information and facts in the field with other social sciences such as law, sociology, philosophy and history.
0

SKILLS

Cognitive

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Explain the planning and implementation process in banking and insurance transactions.
0
2
Provide solutions for the problems encountered in banking and insurance transactions.
0

SKILLS

Practical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Use theoretical and practical knowledge in the field of banking and insurance transactions.
0
2
By analyzing economic data accurately, manage savings and portfolio investments to minimize financial risks.
0

OCCUPATIONAL

Autonomy & Responsibility

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
He/She works as a leader or a team member in a teamwork from the planning of the banking transactions to the implementation and performs the task assigned to them within the team.
0

OCCUPATIONAL

Learning to Learn

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Gain the basic knowledge necessary for the planning process of banking and insurance activities and human resources performance management.
0
2
Use the computer programs related with field in banking and insurance transactions.
0

OCCUPATIONAL

Communication & Social

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Cooperate to bring innovative ideas to the stakeholders in the sector using banking insurance-related databases, information and communication technologies.
0
2
Research on scientific, sectoral developments and innovations related to the field with lifelong learning as a principle.
2

OCCUPATIONAL

Occupational and/or Vocational

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Analyze financial data related to his / her field.
0
2
Apply knowledge and skills related to his / her field by taking into account his legal, social and ethical responsibilities.
2

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT

Workload for Learning & Teaching Activities

Type of the Learning Activites Learning Activities (# of week) Duration (hours, h) Workload (h)
Lecture & In-Class Activities 14 3 42
Preliminary & Further Study 13 2 26
Land Surveying 0 0 0
Group Work 0 0 0
Laboratory 0 0 0
Reading 0 0 0
Assignment (Homework) 0 0 0
Project Work 0 0 0
Seminar 0 0 0
Internship 0 0 0
Technical Visit 0 0 0
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 1 1 1
Preparation for the Final Exam 7 4 28
Mid-Term Exam 1 1 1
Preparation for the Mid-Term Exam 5 6 30
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 41 0 128
Total Workload of the Course Unit 128
Workload (h) / 25.5 5
ECTS Credits allocated for the Course Unit 5,0