| Kodu | Dersin Adı | Yarıyıl | Süresi(T+U) | Kredisi | AKTS Kredisi |
|---|---|---|---|---|---|
| HRY107 | HALKLA İLİŞKİLERE GİRİŞ | 1 | 3 | 3 | 6 |
DERSİN ÖĞRENME ÇIKTILARI (Öğrenciler, bu dersi başarı ile tamamladıklarında aşağıda belirtilen bilgi, beceri ve/veya yetkinlikleri gösterirler.) |
|---|
| Summarize the historical process of public relations. |
| Distinguish the meanings of public relations and related concepts. |
| Debate the theories about public relations and give examples from these concepts. |
| List the stages of public relations practices. |
| Give examples about public relations and sponsorship applications. |
| Determine appropriate message strategies and the right channels for organizations to communicate well with their target audience. |