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HALKLA İLİŞKİLER İÇİN TEMEL İSTATİSTİK DERS TANITIM VE UYGULAMA BİLGİLERİ

Kodu Dersin Adı Yarıyıl Süresi(T+U) Kredisi AKTS Kredisi
HRY222 HALKLA İLİŞKİLER İÇİN TEMEL İSTATİSTİK 4 3 3 6

DERS BİLGİLERİ

Dersin Öğretim Dili : Türkçe
Dersin Düzeyi BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Dersin Türü Zorunlu
Dersin Veriliş Şekli -
Dersin Koordinatörü Assoc.Prof. EMEL TOZLU ÖZTAY
Dersi Veren Öğretim Üyesi/Öğretim Görevlisi Dr.Öğr.Üyesi ÖZGE TURHAN
Ders Ön Koşulu Yok

AMAÇ VE İÇERİK

Amaç: This course aims to introduce students to the concepts of research and statistics and to enable them comprehending the statistical methods.
İçerik: The contents of the course include the subjects such as basic statistical terms, science and observation data structures and methods, variables and measurement, regulation of data, frequency distributions, correlation and regression.

DERSİN ÖĞRENME ÇIKTILARI (Öğrenciler, bu dersi başarı ile tamamladıklarında aşağıda belirtilen bilgi, beceri ve/veya yetkinlikleri gösterirler.)

Explain the basic statistical terms.
Analyze variables and measurement techniques.
Draw the frequency distributions table.
Classify the differences between groups and groups by analysis of variance.

HAFTALIK DERS KONULARI VE ÖNGÖRÜLEN HAZIRLIK ÇALIŞMALARI

Hafta Ön Hazırlık Konular Yöntem
1 The related subject in the coursebook + Presentation What is Statistics? Lecture & Question and Answer & Discussion
2 The related subject in the coursebook + Presentation Basic Statistics Lecture & Question and Answer & Discussion
3 The related subject in the coursebook + Presentation Science and observation data structures and method Lecture & Question and Answer & Discussion
4 The related subject in the coursebook + Presentation Variables and Measurement Lecture & Question and Answer & Discussion
5 The related subject in the coursebook + Presentation Arranging Data Lecture & Question and Answer & Discussion
6 The related subject in the coursebook + Presentation Frequency Distribution Lecture & Question and Answer & Discussion
7 The related subject in the coursebook + Presentation Universe, sample and measurement concepts Lecture & Question and Answer & Discussion
8 - MID-TERM EXAM -
9 The related subject in the coursebook + Presentation Universe, sample and measurement concepts Lecture & Question and Answer & Discussion
10 The related subject in the coursebook + Presentation Correlation and regression. Lecture & Question and Answer & Discussion
11 The related subject in the coursebook + Presentation Chi-square test Lecture & Question and Answer & Discussion
12 The related subject in the coursebook + Presentation Variance Analysis Lecture & Question and Answer & Discussion
13 Case Studies Samples and Case Studies Lecture & Question and Answer & Discussion
14 Case Studies Samples and Case Studies Lecture & Question and Answer & Discussion
15 - General Revision Lecture & Question and Answer & Discussion
16 - FINAL EXAM -
17 - FINAL EXAM -

KAYNAKLAR

Cokluk, O. (2015). Sosyla Bilimler Icin Istatistik, Pegem Akademik Publications
Rostner, B. (2000). “Fundamentals of Biostatistics” 5th Ed. Duxbury press, USA
Wayne, D. “Biostatistics, A Foundation for Analysis in the Health Sciences”

ÖLÇME VE DEĞERLENDİRME

Yarıyıl İçi Yapılan Çalışmaların Ölçme ve Değerlendirmesi Etkinlik Sayısı Katkı Yüzdesi Açıklama
(0) Etkisiz (1) En Düşük (2) Düşük (3) Orta (4) İyi (5) Çok İyi
0 1 2 3 4 5

DERSİN PROGRAM ÖĞRENME ÇIKTILARINA KATKISI

KNOWLEDGE
Theoretical
Program Yeterlilikleri/Çıktıları Katkı Düzeyi
0 1 2 3 4 5
1
Explain the basic concepts in the field and the basic disciplines arising from these concepts.
2
2
Compare current theories in the field and communication theories.
0
KNOWLEDGE
Factual
Program Yeterlilikleri/Çıktıları Katkı Düzeyi
0 1 2 3 4 5
1
Solve problems related to the field by identifying problems related to the field.
0
2
Compares the information and facts in the field with the fields of social sciences such as Sociology, Journalism, Television and Media.
4
SKILLS
Cognitive
Program Yeterlilikleri/Çıktıları Katkı Düzeyi
0 1 2 3 4 5
1
By graduating from this department, conduct analysis in fields like public relations, advertisement and marketing.
2
2
Using field knowledge, identify and solve problems related to field.
0
SKILLS
Practical
Program Yeterlilikleri/Çıktıları Katkı Düzeyi
0 1 2 3 4 5
1
Apply the projects in line with the field of campaign analysis, in line with the communication plan to be prepared.
0
2
By using theoretical and practical knowledge gained in his field, solve the problems of public relations and advertising industry.
1
OCCUPATIONAL
Autonomy & Responsibility
Program Yeterlilikleri/Çıktıları Katkı Düzeyi
0 1 2 3 4 5
1
Taking part in public relations campaigns and advertising projects, implements the duties assigned to them within the team.
1
2
Create original and innovative strategies by approaching the field dynamics creatively and critically with an integrated viewpoint.
0
3
Designs a communication plan by taking responsibility in case of problems related to the field.
1
OCCUPATIONAL
Learning to Learn
Program Yeterlilikleri/Çıktıları Katkı Düzeyi
0 1 2 3 4 5
1
Describe creative production, presentation and persuasion techniques to support the professional expertise.
0
2
Analyze the developments, changes and innovations in his field and gices an example.
4
OCCUPATIONAL
Communication & Social
Program Yeterlilikleri/Çıktıları Katkı Düzeyi
0 1 2 3 4 5
1
Effectively explain his/her opinion in the context of advertising, public relations, marketing, etc. to related persons and institutions in writing and verbal.
0
2
Designs projects and activities for the social environment in which they live with the consciousness of social responsibility.
0
OCCUPATIONAL
Occupational and/or Vocational
Program Yeterlilikleri/Çıktıları Katkı Düzeyi
0 1 2 3 4 5
1
Determine career goals by establishing cooperation with the sector in line with the information he/she has.
2
2
Analyze and interpret the social and global impacts of issues related with communication.
1
3
Design new knowledge and techniques using technical and theoretical knowledge and skills related to his / her field.
4

DERSİN İŞ YÜKÜ VE AKTS KREDİSİ

Öğrenme-Öğretme Etkinlikleri İş Yükü
Öğrenme-Öğretme Etkinlikleri Etkinlik(hafta sayısı) Süresi(saat sayısı) Toplam İş Yükü
Lecture & In-Class Activities 14 5 70
Preliminary & Further Study 13 5 65
Land Surveying 0 0 0
Group Work 0 0 0
Laboratory 0 0 0
Reading 0 0 0
Assignment (Homework) 0 0 0
Project Work 0 0 0
Seminar 0 0 0
Internship 0 0 0
Technical Visit 0 0 0
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 1 1 1
Preparation for the Final Exam 1 8 8
Mid-Term Exam 1 1 1
Preparation for the Mid-Term Exam 1 5 5
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 31 0 150
Genel Toplam 150
Toplam İş Yükü / 25.5 5,9
Dersin AKTS(ECTS) Kredisi 6,0