Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
---|---|---|---|---|---|
HRY421 | PUBLIC RELATIONS AND SUSTAINABILITY | 5 | 3 | 3 | 5 |
SOURCE MATERIALS & RECOMMENDED READING |
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Asna A. (2006).Kuramda ve Uygulamada Halkla Iliskiler. Pozitif Publications, Istanbul |
Aydemir O.(2013).Halkla Iliskiler: kavram, strateji ve uygulamalari. Der Publications, Istanbul |
Theaker A.(2013).The public relations strategic toolkit : an essential guide to successful public relations practice.New York,NY.Routledge |
Tengilimoglu D.& Ozturk Y. (2011). Isletmelerde Halkla Iliskiler. Nobel Publications, Ankara |