ADVERTISING IN GRAPHIC COURSE IDENTIFICATION AND APPLICATION INFORMATION
Code |
Name of the Course Unit |
Semester |
In-Class Hours (T+P) |
Credit |
ECTS Credit |
GTP221 |
ADVERTISING IN GRAPHIC |
3 |
2 |
2 |
5 |
Objectives and Contents |
Objectives: |
It aims to understand the advertising logic in graphic design. |
Content: |
Explanation of basic design principles.
Introduction to advertising.
Examination of viral advertisements and exchange of ideas.
Introduction to Adobe Photoshop Program Advertising poster work in Adobe Photoshop program.
Advertising design that will attract the attention of the consumer.
Advertising poster design that will create a purchase request.
Viral advertising preparation and application. |