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INTERNATIONAL BUSINESS MANAGEMENT COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
UTI206 INTERNATIONAL BUSINESS MANAGEMENT 4 3 3 6

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Reading Definition and Scope of International Business Lecture & Question and Answer & Discussion
2 Reading International Market Penetration Lecture & Question and Answer & Discussion
3 Reading The Process of Turning into an International Institution Lecture & Question and Answer & Discussion
4 Reading Organizational Structures in International Institutions and Administrative Problems Lecture & Question and Answer & Discussion
5 Reading Franchise Agreements Application Examples Lecture & Question and Answer & Discussion
6 Reading International Environment Lecture & Question and Answer & Discussion
7 Reading General Environmental Analysis in International Institutions Lecture & Question and Answer & Discussion
8 - MID-TERM EXAM -
9 Reading Working Environment Analysis in International Institutions Lecture & Question and Answer & Discussion
10 Reading Environmental Powers Effecting International Institutions Lecture & Question and Answer & Discussion
11 Reading Marketing Activities in International Institutions Lecture & Question and Answer & Discussion
12 Reading Human Resources Management in International Institutions Lecture & Question and Answer & Discussion
13 Reading Managing Diversity in International Institutions Lecture & Question and Answer & Discussion
14 Reading Electronic Commerce and Its Effects on International Business Lecture & Question and Answer & Discussion
15 Reading General Revision Lecture & Question and Answer & Discussion
16 - FINAL EXAM -
17 - FINAL EXAM -