COPYWRITING COURSE IDENTIFICATION AND APPLICATION INFORMATION
Code |
Name of the Course Unit |
Semester |
In-Class Hours (T+P) |
Credit |
ECTS Credit |
ILT255 |
COPYWRITING |
3 |
3 |
3 |
5 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
Defines the case of writing text. |
Explain the techniques of text writing. |
Applies the narrative to the desired format. |
Writes ad text for different mass and products |
Gives an outline of the process of writing ad text. |