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ISTANBUL GELİŞİM UNIVERSITY INFORMATION SYSTEM
ASSOCIATE DEGREE
BACHELOR'S DEGREE
MASTER'S DEGREE
DOCTOR OF PHILOSOPHY
NEW MEDIA AND COMMUNICATION (ENGLİSH)
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Lesson TRANSMEDIA AND MARKETING
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TRANSMEDIA AND MARKETING COURSE IDENTIFICATION AND APPLICATION INFORMATION
Code
Name of the Course Unit
Semester
In-Class Hours (T+P)
Credit
ECTS Credit
MEC219
TRANSMEDIA AND MARKETING
3
3
3
6
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)