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INTRODUCTION TO BUSINESS COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
EKF229 INTRODUCTION TO BUSINESS 3 3 3 6

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Explains the role and basic functions of a business. (2) Interprets the social responsibilities of companies and the interests of internal and external stakeholders within the framework of sustainability. (4) Explains a company's strengths and areas for improvement, and its growth strategies. (2) Summarizes the roles and responsibilities of business functions (strategy, marketing, human resources, finance). (2)