Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
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HIT435 | MEDIA AND PUBLIC OPINION | 5 | 3 | 3 | 5 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
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List at least 3 main characteristics of opinion leaders |
Explain connections between contemporary social thinking and printed, visual and online media types |
Identify the effects of interactive media on public opinion by analysing media texts |
Inspect the society and media |
Analyze the role of opinion leaders being effective in media and public opinion over case studies |
Compare the media among themselves in the context of creating public opinion through case studies |