ELEŞTİREL MEDYA OKURYAZARLIĞI PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
RTS374	ELEŞTİREL MEDYA OKURYAZARLIĞI	5	3	3	5

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course :	Elective
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit	Assist.Prof. DİDEM TETİK KÜÇÜKELÇİ
Instructor(s) of the Course Unit
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	The aim of this course is to raise awareness about media contents with a basic critical literacy skill, and to convey the relationship between media contents and social, cultural and political economy.
Contents of the Course Unit:	The content of this course is to examine the concepts, models, theories, analysis techniques in critical media literacy and the critical media literacy studies carried out over traditional and new media.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Knows the concept of critical media literacy, its theories, models and analysis techniques.
Recognize the social, cultural and political economy relationship of media.
Analyzes messages in media contents.
Improves the ability to look critically at the messages in media content.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Reading a chapter on the topic	Introduction to Media Studies	Lecture, Question, Answer
2	Reading a chapter on the topic	Critical Media Literacy Basic Definitions and Concepts	Lecture, Question, Answer
3	Reading a chapter on the topic	Models, Theories and Analysis Techniques in Critical Media Literacy	Lecture, Question, Answer
4	Reading a chapter on the topic	Media Literacy Studies in the World	Lecture, Question, Answer
5	Reading a chapter on the topic	Media Literacy Studies in Turkey	Lecture, Question, Answer
6	Reading a chapter on the topic	Content Analysis in Conventional Media	Lecture, Question, Answer
7	Reading a chapter on the topic	Television and Critical Media Literacy	Lecture, Question, Answer
8	-	MID-TERM EXAM	-
9	Reading a chapter on the topic	Cinema and Critical Media Literacy	Lecture, Question, Answer
10	Reading a chapter on the topic	Newspaper - Magazine and Critical Media Literacy	Lecture, Question, Answer
11	Reading a chapter on the topic	Advertising and Critical Media Literacy	Lecture, Question, Answer
12	Reading a chapter on the topic	Content Analysis in New Media	Lecture, Question, Answer
13	Reading a chapter on the topic	Internet - Social Media and Critical Media Literacy	Lecture, Question, Answer
14	Reading a chapter on the topic	Digital Games, Violence and Cyber Bullying	Lecture, Question, Answer
15	Reading a chapter on the topic	Hate Speech and Freedom of Expression in the Media	Lecture, Question, Answer
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Binark, M. ve Gencel, B. M. (2010). Eleştirel Medya Okuryazarlığı Kuramsal Yaklaşımlar ve Uygulamalar. İstanbul: Kalkedon Publications
Adaklı, G. (2006). Türkiye’de Medya Endüstrisi. Neoliberalizm Çağında Mülkiyet ve Kontrol İlişkileri. Ankara: Ütopya Publications
Laughey, D. (2010). Medya Çalışmaları Teoriler ve Yaklaşımlar. (Çev: Ali Toprak). İstanbul: Kalkedon Publications
Stevenson, N. (2008). Medya Kültürleri: Sosyal Teori ve Kitle İletişimi. (Çev: Göze Orhon, Barış Engin Aksoy). Ankara: Ütopya Publications
Alvarado, M., Gutch, Robin. ve Wollen, Tana. (1988). Learning the Media. An Introduction to Media, London: Macmillan Education
Binark, M. ve Gencel Bek, M. (2007). Eleştirel Medya Okuryazarlığı. Kuramsal Yaklaşımlar ve Uygulamalar, İstanbul: Kalkedon.
Baran, S. J. (2004) Media Literacy and Culture, New York: MC Graw Hill.

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Define concepts such as management, manager and leader.
2	Analyze the accuracy, reliability and validity of the new information obtained from the data.

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Report the obtained data.
2	Prepare software and projects related with the field.

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Use the appropriate resources for data analysis related with the field.
2	Analyze the work processes.

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Manage projects as part of a team.
2	Apply the material, techniques and analyzes in relation with the subject for project and work flows.

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Fulfill responsibility with a focus on result in individual and team studies.

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Recognizes what he/she knows about his/her field or not.
2	Act the theoretical knowledge in real life with learning to learn approach.
3	Apply different methods and techniques with an innovative approach in his/her research.

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Apply the results obtained in accordance with voluntarism and social responsibility projects.
2	Establish a healthy contact with colleagues
3	Share the analyzes and obtained results with colleagues.
4	Cooperate with colleagues at international level with the help of foreign language competency.

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Behave in accordance with ethical values regarding the collection, analysis and reporting of data.
2	Participate the design of work processes and systems with full quality.
3	Cooperate with other employees for the continuation of sustainability in the profession.

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	13	3	39
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	13	3	39
Assignment (Homework)	0	0	0
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	1	1
Preparation for the Final Exam	1	4	4
Mid-Term Exam	1	1	1
Preparation for the Mid-Term Exam	1	4	4
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	44	0	130