Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
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RTS351 | MEDIA ANALYSIS AND CRITICISM | 5 | 3 | 3 | 5 |
GENERAL INFORMATION |
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Language of Instruction : | Turkish |
Level of the Course Unit : | BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle |
Type of the Course : | Elective |
Mode of Delivery of the Course Unit | - |
Coordinator of the Course Unit | Assoc.Prof. BÜLENT İLHAN |
Instructor(s) of the Course Unit | |
Course Prerequisite | No |
OBJECTIVES AND CONTENTS |
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Objectives of the Course Unit: | This course aims to introduce the methods of media analysis in accordance with the theoretical basics of media analysis, to gain the ability to create content and to demonstrate the power of media in creating influence. |
Contents of the Course Unit: | Contents of the course include media, structure of media institutions, power of media in creating influence and types of analysis. |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
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Review the basic concepts of media analysis. |
Apply discourse analysis and content analysis through examples. |
Connect the relationship between media and power based on current and political events. |
Select which analysis type the given 6 examples belong to. |
WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY |
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Week | Preparatory | Topics(Subjects) | Method |
1 | - | Corporate and methodological bases of media analysis | Lecture |
2 | Internet and Literature Review | Media | Lecture & Question and Answer & Discussion |
3 | Internet and Literature Review | Content creation in media | Lecture & Question and Answer & Discussion |
4 | Internet and Literature Review | Structures of media organizations | Lecture & Question and Answer & Discussion |
5 | Internet and Literature Review | Audiences | Lecture & Question and Answer & Discussion |
6 | Internet and Literature Review | Effecting power of media | Lecture & Question and Answer & Discussion |
7 | Internet and Literature Review | Monopolization | Lecture & Question and Answer & Discussion |
8 | - | MID-TERM EXAM | - |
9 | Internet and Literature Review | Maintaining an attitude | Lecture & Question and Answer & Discussion |
10 | Internet and Literature Review, Sample Analysis | Content Analysis | Sample Analysis & Question and Answer |
11 | Internet and Literature Review, Sample Analysis | Content Analysis | Sample Analysis & Question and Answer |
12 | Internet and Literature Review, Sample Analysis | Discourse Analysis | Sample Analysis & Question and Answer |
13 | Internet and Literature Review, Sample Analysis | Discourse Analysis | Sample Analysis & Question and Answer |
14 | Internet and Literature Review, Sample Analysis | Semiotic Analysis | Sample Analysis & Question and Answer |
15 | Internet and Literature Review, Sample Analysis | Semiotic Analysis | Sample Analysis & Question and Answer |
16 | - | FINAL EXAM | - |
17 | - | FINAL EXAM | - |
SOURCE MATERIALS & RECOMMENDED READING |
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Goksal, A.B. (2008). Medya Analizleri. Istanbul: Nobel Publications |
Bilgili, C. (2008). Medya Elestirileri 2008 Kuresellestirme Makinesi: Medya. Istanbul: Beta Publications |
Duran, R. (2000). Burasi Dünya Polis Radyosu! Global Medya Elestirileri. Istanbul: Yapi Kredi Publications |
ASSESSMENT |
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Assessment & Grading of In-Term Activities | Number of Activities | Degree of Contribution (%) | Description |
Level of Contribution | |||||
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0 | 1 | 2 | 3 | 4 | 5 |
KNOWLEDGE |
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Theoretical |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Define the basic concepts of economics, administrative and human sciences. (Bloom 1)
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2 |
Evaluate the economic environment and overall sustainability of firms. (Bloom 4)
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KNOWLEDGE |
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Factual |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Relate principles and concepts of economics and finance with other disciplines. (Bloom 4)
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2 |
Define principles, concepts, methods and theories related with economics and finance. (Bloom 1)
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SKILLS |
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Cognitive |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Interpret the charts and tables related to the field. (Bloom 2)
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SKILLS |
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Practical |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Evaluate the theoretical models of economic policies which have direct or indirect effects by using the facts and dynamics of the economic system.(Bloom 4)
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2 |
Analyze economic and financial reports. ((bloom 4)
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3 |
Use basic mathematics, statistics and econometric methods and tools to solve economic and financial problems. (Bloom 3)
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4 |
Interpret the operation of current economic, political and social events by using institutional information related with Economics and Finance.(Bloom 2)
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OCCUPATIONAL |
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Autonomy & Responsibility |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Organize economic and financial activities in humanitarian and social terms with adherence to ethics. (Bloom 4).
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OCCUPATIONAL |
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Learning to Learn |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Develop a critical perspective on national and international economic, political, social, financial and development problems. (bloom 6)
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OCCUPATIONAL |
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Communication & Social |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Follow the agenda on economics, politics and social issues and improve himself/ herself. (bloom 6)
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OCCUPATIONAL |
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Occupational and/or Vocational |
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Programme Learning Outcomes | Level of Contribution | ||||||
0 | 1 | 2 | 3 | 4 | 5 | ||
1 |
Analyze current issues and problems by using the structure and properties of Macro and Microeconomics and variables. (Bloom 4)
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2 |
Evaluate the effectiveness of the general economic system and public policies and their effects on markets and basic economic variables.(Bloom 4)
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3 |
Analyze the cause and effect relationships between the relevant economic variables. (Bloom 4)
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4 |
Evaluate the expected trends and portfolio analyzes in interest and exchange rates within the framework of the general financial system. (Bloom 4)
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WORKLOAD & ECTS CREDITS OF THE COURSE UNIT |
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Workload for Learning & Teaching Activities |
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Type of the Learning Activites | Learning Activities (# of week) | Duration (hours, h) | Workload (h) |
Lecture & In-Class Activities | 14 | 3 | 42 |
Preliminary & Further Study | 13 | 4 | 52 |
Land Surveying | 0 | 0 | 0 |
Group Work | 0 | 0 | 0 |
Laboratory | 0 | 0 | 0 |
Reading | 13 | 2 | 26 |
Assignment (Homework) | 0 | 0 | 0 |
Project Work | 0 | 0 | 0 |
Seminar | 0 | 0 | 0 |
Internship | 0 | 0 | 0 |
Technical Visit | 0 | 0 | 0 |
Web Based Learning | 0 | 0 | 0 |
Implementation/Application/Practice | 0 | 0 | 0 |
Practice at a workplace | 0 | 0 | 0 |
Occupational Activity | 0 | 0 | 0 |
Social Activity | 0 | 0 | 0 |
Thesis Work | 0 | 0 | 0 |
Field Study | 0 | 0 | 0 |
Report Writing | 0 | 0 | 0 |
Final Exam | 1 | 1 | 1 |
Preparation for the Final Exam | 1 | 3 | 3 |
Mid-Term Exam | 1 | 1 | 1 |
Preparation for the Mid-Term Exam | 1 | 3 | 3 |
Short Exam | 0 | 0 | 0 |
Preparation for the Short Exam | 0 | 0 | 0 |
TOTAL | 44 | 0 | 128 |
Total Workload of the Course Unit | 128 | ||
Workload (h) / 25.5 | 5 | ||
ECTS Credits allocated for the Course Unit | 5,0 |