ENTREPRENEURSHIP PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
GIR202	ENTREPRENEURSHIP	3	3	3	5

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	ASSOCIATE DEGREE, TYY: + 5.Level, EQF-LLL: 5.Level, QF-EHEA: Short Cycle
Type of the Course :	Elective
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit	Lecturer GÖRKEM GÜLAY DOĞAN ATICI
Instructor(s) of the Course Unit
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	It is aimed to inform students about theoretical issues related to entrepreneurship, to provide practical information based on case studies related to the field, to provide students with information about the developments in entrepreneurship.
Contents of the Course Unit:	Introduction and basic concepts of entrepreneurship, Social importance of entrepreneurship, Entrepreneurship process, Entrepreneurship and its history in Turkey and in the World, New business ideas, Venture Capital and Other Capital Finding Methods, Types of Entrepreneurship and Entrepreneurship Culture, Successful Entrepreneurship Stories, Management Function of Small Businesses and New Management Approaches, Production Function and Production Techniques of Small Businesses, Marketing Structure, Problems and Marketing Techniques of Small Businesses, Human Resources and Public Relations Functions of Small Businesses, Financing Structure of Small Businesses, Problems and Financing Techniques, Creating an Enterprise Idea and a Theoretical Application , The economic importance of entrepreneurship, Total Quality Management.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Can make the importance of entrepreneurship in economy. (Executing) (3)
Explain small businesses and their roles in the economy. (Explaining) (2)
Can illustrate the basic concepts of entrepreneurship. (Exemplifying) (2)

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Reading materials	Basic concepts of entrepreneurship and entrepreneurship, Businesses and Types,	Lecture
2	Reading materials	Resources Used in Production, Needs and Characteristics of Needs, Goods and Services,	Lecture
3	Reading materials	Historical Development of Entrepreneurship, Basic Functions of Entrepreneurship, Importance of Entrepreneurship	Lecture
4	Reading materials	Development of Entrepreneurship Concept, Creative Destruction	Lecture
5	Reading materials	Elements Determining Entrepreneurship: Individualist Approach, Environmental Approach and Firm Approach	Lecture
6	Reading materials	Small and Medium Enterprises (SMEs): Definition, Characteristics and Economic Effects	Lecture
7	Reading materials	KOSGEB, KOSGEB aids and Institutions Supporting SMEs	Lecture
8	-	MID-TERM EXAM	-
9	Reading materials	Types of Entrepreneurs: First Entrepreneur and Internal Entrepreneur, Application Presentations	Lecture
10	Reading materials	Types of Entrepreneurs: Social Entrepreneur, Public Entrepreneurship, Eco Entrepreneur and Sustainable Entrepreneurship, Application Presentations	Lecture
11	Reading materials	Operating Organization, Selection of Place of Incorporation, Application Presentations	Lecture
12	Reading materials	Business Establishment, Establishment Location Selection, Application Presentations, Application Presentations	Lecture
13	Reading materials	Production, Capacity Types and Capacity Selection, Application Presentations	Lecture
14	Reading materials	Innovation and innovation, Application Presentations	Lecture
15	Reading materials	Repetition and Application Presentations	Lecture
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Osterwalder & Pigneur, (2010). İş modeli üretimi. İstanbul:Optimist yayın evi.
Kollektif. (2012). Girişimciliğin Altın Kuralları. İstanbul:Optimist

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	In theoretical terms about the work in the area of radio-television department at a level ensuring the competency and proficiency levels have relationships with the teaching of creative ideas.		1

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Information communication technology is highly developed individuals graduate from this department nowadays, as people trained and factual knowledge in the sense of media literacy to bring it to a higher level should establish a quality level.		1

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Theoretically able to work in the mass media to educate people and theoretical sense of perspective that can renew itself and create a broad vision ..		1

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To practice a degree in Radio and Television in the sense of people having various facilities and from school when they are mez Dunn in the light of these applications have the skills to work in the media should be.		1

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Ability to work independently and to do original work to educate individuals who can take responsibility and ensure that you receive in the media.		1

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Learning is a process that can be understood at the level of competence and learning to be open to new communication tools that analyze the mass of the people to enable them to work on.		1

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Contact our era can be described as a social skills, social competence of individuals to make progress in the media as a target to create.		1

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Media people involved in high-level competencies specific to the field to move to a point and noting areas to ensure successful employment of individuals.		1

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	4	56
Preliminary & Further Study	10	4	40
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	0	0	0
Assignment (Homework)	7	4	28
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	1	1
Preparation for the Final Exam	0	0	0
Mid-Term Exam	0	0	0
Preparation for the Mid-Term Exam	1	1	1
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	33	0	126