PRESENTATION AND PRESENTATION TECHNIQUES PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
MIY421	PRESENTATION AND PRESENTATION TECHNIQUES	7	4	2	7

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	, TYY: + , EQF-LLL: , QF-EHEA:
Type of the Course :	Compulsory
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit
Instructor(s) of the Course Unit	Assoc.Prof. ŞEBNEM GÜRSOY ULUSOY
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	This course aims to prepare the content to be transferred to the target audience within the framework of a fiction and methodology, to determine the primary and secondary messages by taking into consideration the characteristics and expectations of the target audience and to focus on selling the presentation by using all communication skills of the students in order that these messages may stick in minds.
Contents of the Course Unit:	Contents of the course include the subjects such as a presentation with a description which let the audience to listen, not a reading, not a narration, but a presentation that is focused on selling, and therefore, use of all the necessary slide and presentation techniques.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Explain the importance of using visual and written materials in the presentation.
Organize original presentations for different content by using different presentation techniques.
Relate the use of time and keeping the attention active during presentation.
Find out the technological tools used in presentation preparation.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Reading, Presentation, Creating a debate content, following social media.	Presentation, TV, theatre comparisons	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
2	Reading, Presentation, Creating a debate content, following social media.	Individual differences and opening and closing in presentations	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
3	Reading, Presentation, Creating a debate content, following social media.	"Rehearsal" / content preparation / controlling the presentation	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
4	Reading, Presentation, Creating a debate content, following social media.	Focusing on selling the presentation to audiences, what will you give to the pockets of audiences?	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
5	Reading, Presentation, Creating a debate content, following social media.	Audience segmentation	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
6	Reading, Presentation, Creating a debate content, following social media.	Determining the communication style according to the target group	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
7	Reading, Presentation, Creating a debate content, following social media.	Bringing the expectations of audiences to the centre and being the centre and focus of the audiences	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
8	-	MID-TERM EXAM	-
9	Reading, Presentation, Creating a debate content, following social media.	Presentation and acting	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
10	Reading, Presentation, Creating a debate content, following social media.	Measurement of the distance with the target group of the presentation	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
11	Reading, Presentation, Creating a debate content, following social media.	Controlling the audiences	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
12	Reading, Presentation, Creating a debate content, following social media.	Keeping the content up-to-date; preparing a content arousing an interest for asking questions; interactive question-answer environment	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
13	Reading, Presentation, Creating a debate content, following social media.	Presentation and timing	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
14	Reading, Presentation, Creating a debate content, following social media.	A presentation making people listen and not making them sleep; not a reading, not a narration, but a presentation that is focused on selling	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
15	Reading, Presentation, Creating a debate content, following social media.	Presentation-slight techniques (type size, typeface, slight colour and size, numbering, timing...)	Presentation and Lecture. PowerPoint presentation by students and, debates on the course subjects
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Weiss, D. H. (1993). Konuşma ve Sunuş Teknikleri. Rota Yayınları. İstanbul.
Coughter, P. Kökkaya, Z. (Çev.) (2013). İkna ve Sunum. Mediacat Yayıncılık. İstanbul.
Duarte, N. (2008). slide:ology: The Art and Science of Creating Great Presentations. O'Reilly Media. (USA).

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Explains communication theories, mass media and the history of communication					4
2	Defines the concepts related to communication, new media and journalism.					4
3	It compares traditional journalism with digital journalism.						5

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	It relates the concept of democracy with the fields of journalism and new media.					4
2	Interprets new concepts in the media on a national and international scale within the framework of journalistic activity.					4
3	Interprets the historical development process of the media.					4

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	He uses the theoretical knowledge he has acquired in the field of communication in the field of journalism.					4
2	Analyzes the side meanings and subtexts of media contents.					4

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Prepares creative content in a new media environment.					4
2	Creates news content; publishes it in print, visual and digital media.					4

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	It produces content in traditional media and new media and prepares it for publication.					4

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	It follows scientific and sectoral developments on issues related to new media and journalism, interprets changes and innovations by associating them with its field.				3
2	Analyzes the direct relationship of the discipline of journalism with democracy.					4

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	It provides cooperation with stakeholders in the sector by using databases related to new media and journalism, information and communication technologies.					4

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	It combines new media technologies with the practice of journalism.					4
2	Performs data analysis and design.					4

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	13	5	65
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	0	0	0
Assignment (Homework)	0	0	0
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	1	1
Preparation for the Final Exam	10	5	50
Mid-Term Exam	1	1	1
Preparation for the Mid-Term Exam	5	4	20
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	44	0	179