Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
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HRY408 | ANALYSIS OF ADVERTISING | 5 | 3 | 3 | 5 |
SOURCE MATERIALS & RECOMMENDED READING |
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Küçükerdoğan, Rengin. How Analyzed The Advertising?. İstanbul: Beta Publishing. |
Wiliamson, Judith. Advertisings Jargon. İstanbul: Ütopya Publishing, 2011. |