Content: |
Introduction and basic concepts of entrepreneurship, Social importance of entrepreneurship, Entrepreneurship process, Entrepreneurship and its history in Turkey and in the World, New business ideas, Venture Capital and Other Capital Finding Methods, Types of Entrepreneurship and Entrepreneurship Culture, Successful Entrepreneurship Stories, Management Function of Small Businesses and New Management Approaches, Production Function and Production Techniques of Small Businesses, Marketing Structure, Problems and Marketing Techniques of Small Businesses, Human Resources and Public Relations Functions of Small Businesses, Financing Structure of Small Businesses, Problems and Financing Techniques, Creating an Enterprise Idea and a Theoretical Application , The economic importance of entrepreneurship, Total Quality Management. |