Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
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HIT409 | DIGITAL MARKETING | 5 | 3 | 3 | 6 |
Objectives and Contents |
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Objectives: | The aim of this course is to ensure that the target students have knowledge of digital marketing in the globalizing market. |
Content: | In this course explores different issues that will enable students to master digital platforms and digital marketing campaign management. |