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AIRLINE REVENUE MANAGEMENT COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
HYM311 AIRLINE REVENUE MANAGEMENT 5 3 3 7

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Literature Review History of income management, income management strategies, system contents, reservation control Lecture, Question and Answer, Discussion, Case Study Analysis
2 Literature Review and sample questions Tactical income management, net contribution in income management, measuring the efficacy of income management, using income management, exercises Lecture, Question and Answer, Discussion, Case Study Analysis
3 Literature Review Introduction to capacity allocation, two classes problem, multiple price class capacity allocation Lecture, Question and Answer, Discussion, Case Study Analysis
4 Literature Review and sample questions Capacity allocation in the matter of a contingent demand, functioning of capacity allocation, measuring the efficacy of capacity allocation, exercises Lecture, Question and Answer, Discussion, Case Study Analysis
5 Literature Review Introduction to network management, application timing in network management, linear programming method, virtual intertwinement Lecture, Question and Answer, Discussion, Case Study Analysis
6 Literature Review and sample questions Introduction to network management, application timing in network management, linear programming method, virtual intertwinement Lecture, Question and Answer, Discussion, Case Study Analysis
7 Literature Review Introduction to extra booking, a model of customer reservation, solution approaches, annexes Lecture, Question and Answer, Discussion, Case Study Analysis
8 - MID-TERM EXAM -
9 Literature Review and sample questions Introduction to extra booking, a model of customer reservation, solution approaches, annexes Lecture, Question and Answer, Discussion, Case Study Analysis
10 Literature Review Measuring and adjusting the extra booking, alternates of extra booking, finding the probability in extra booking, exercises Lecture, Question and Answer, Discussion, Case Study Analysis
11 Literature Review and sample questions Price reduction background, price reduction optimisation, estimating price reduction sensitivity, application of price reduction, exercises Lecture, Question and Answer, Discussion, Case Study Analysis
12 Literature Review Optional adapted pricing background and business climate, calculation of optional adapted pricing, offer respond. Lecture, Question and Answer, Discussion, Case Study Analysis
13 Literature Review and sample questions Annexes and variations in optional adapted pricing, usage areas of optional adapted pricing, exercises Lecture, Question and Answer, Discussion, Case Study Analysis
14 Literature Review Pricing offer and frames, justice Lecture, Question and Answer, Discussion, Case Study Analysis
15 Literature Review Pricing and revenue optimization and their impacts Lecture, Question and Answer, Discussion, Case Study Analysis
16 - FINAL EXAM -
17 - FINAL EXAM -