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PHOTO APPLICATIONS IN ADVERTISING COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
RTI206 PHOTO APPLICATIONS IN ADVERTISING 4 3 3 6

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Literature review Introduction, general information about the course: Aim, Content, Application, Evaluation, Explanation of Weekly Course Programme: Syllabus, Bibliography. Lecture, Discussion
2 Literature review History of photography. The connection between variables in photography (aperture, iso, shutter) Lecture, Discussion
3 Literature review Composition, light and shooting techniques Lecture, Discussion
4 Literature review Digital photography Lecture, Discussion
5 Literature review Image processing and archiving, control in motion photography Lecture, Discussion
6 Literature review Depth of field in advertising photography Lecture, Discussion
7 Literature review Product shooting, depth and perspective in advertising photography Lecture, Discussion
8 - MID-TERM EXAM -
9 Literature review Photo shooting techniques in advertising Lecture, Discussion
10 Literature review Photo shoot according to advertisement types Lecture, Discussion
11 Literature review Stock photography in advertising Lecture, Discussion
12 Literature review Examination of design examples in advertisement photography Lecture, Discussion
13 Literature review Shutter-priority shots in advertising photography Lecture, Discussion
14 Literature review Aperture priority shots in advertising photography Lecture, Discussion
15 Literature review Analysing and analysing advertisement photo shoots Lecture, Discussion
16 - FINAL EXAM -
17 - FINAL EXAM -