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ISTANBUL GELİŞİM UNIVERSITY INFORMATION SYSTEM

PHOTO APPLICATIONS IN ADVERTISING COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
RTI206 PHOTO APPLICATIONS IN ADVERTISING 4 3 3 6

Objectives and Contents
Objectives: This course is designed to introduce students to the equipment and practice of photography in the field of advertising. Within the scope of this course, it is aimed to teach students the basic knowledge of photographic equipment, composition, light and other visual elements.
Content: It includes topics such as the use of the camera, how to take photographs and photography in advertising. Introduction of general features and parts of cameras, the connection between variables in photography (aperture, staff, shutter), composition, light and shooting techniques, digital photography, image processing and archiving, control in moving photography, depth of field in photography, 3d shooting in photography, depth and perspective, photo shooting in advertising, photo shooting according to advertising types and examples of photo shooting in advertising constitute the content of this course.