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ISTANBUL GELİŞİM UNIVERSITY INFORMATION SYSTEM

HAVAYOLU YÖNETİMİ COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
HAY252 HAVAYOLU YÖNETİMİ 4 3 3 6

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week Preparatory Topics(Subjects) Method
1 Literature review, examination of relevant book and article chapters, and review of lecture notes. Institutionalization concept and corporate communication, strategic management, corporate identity, corporate image, internal communication, media relations, customer relationship management, sponsorship practices, corporate reputation management process Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
2 Literatür taraması, ilgili kitap ve makale bölümlerinin incelenmesi, ders notlarının gözden geçirilmesi Supply–demand and sectoral characteristics in air transport Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
3 Literatür taraması, ilgili kitap ve makale bölümlerinin Literature review, examination of relevant book and article chapters, and review of lecture notes. Classification of airline companies Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
4 Literature review, examination of relevant book and article chapters, and review of lecture notes. Positioning of airline companies Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
5 Literature review, examination of relevant book and article chapters, and review of lecture notes. Objectives and main components of economic regulations in airline management Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
6 Literature review, examination of relevant book and article chapters, and review of lecture notes. Basic concepts related to airline costs Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
7 Literature review, examination of relevant book and article chapters, and review of lecture notes. Fixed and variable costs in airline companies Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
8 Literature review, examination of relevant book and article chapters, and review of lecture notes. Network structures of airline companies Sözlü anlatım ve görsel sunum yöntemi, Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
9 Literature review, examination of relevant book and article chapters, and review of lecture notes. Determination of airline network schedules Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
10 - MID-TERM EXAM -
11 Literature review, examination of relevant book and article chapters, and review of lecture notes. Airline fleet planning and scheduling Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
12 Literature review, examination of relevant book and article chapters, and review of lecture notes. Airline partnerships Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
13 Literature review, examination of relevant book and article chapters, and review of lecture notes. Global airline alliance groups Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
14 Literature review, examination of relevant book and article chapters, and review of lecture notes. Low-cost airline companies Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
15 Literature review, examination of relevant book and article chapters, and review of lecture notes. Low-cost airline companies Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
16 - FINAL EXAM -
17 - FINAL EXAM -