HAVAYOLU YÖNETİMİ PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
HAY252	HAVAYOLU YÖNETİMİ	4	3	3	6

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	, TYY: + , EQF-LLL: , QF-EHEA:
Type of the Course :	Compulsory
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit
Instructor(s) of the Course Unit
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	The aim is to provide information about the supply and demand dynamics, economic regulations, and costs of air transportation by examining the operations of airline companies; in addition, it aims to train managers for the sector through teaching elements such as positioning, fleet, and schedule planning.
Contents of the Course Unit:	The course content includes topics such as airline transportation services; supply and demand in air transportation; classification and positioning of airline companies; economic regulations in airline management; costs in airline companies; network structures of airline companies; airline fleet and schedule planning; airline partnerships; and low-cost airline companies.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Defines international airline management approaches.
Explains the importance of human resources in the aviation industry.
Discusses the importance of teamwork, total quality, and effective communication in competition.
Defines the importance of national and international organizations and legal regulations in airline management.
Establishes a connection between national and international airline management practices.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Institutionalization concept and corporate communication, strategic management, corporate identity, corporate image, internal communication, media relations, customer relationship management, sponsorship practices, corporate reputation management process	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
2	Literatür taraması, ilgili kitap ve makale bölümlerinin incelenmesi, ders notlarının gözden geçirilmesi	Supply–demand and sectoral characteristics in air transport	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
3	Literatür taraması, ilgili kitap ve makale bölümlerinin Literature review, examination of relevant book and article chapters, and review of lecture notes.	Classification of airline companies	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
4	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Positioning of airline companies	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
5	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Objectives and main components of economic regulations in airline management	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
6	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Basic concepts related to airline costs	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
7	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Fixed and variable costs in airline companies	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
8	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Network structures of airline companies	Sözlü anlatım ve görsel sunum yöntemi, Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
9	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Determination of airline network schedules	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
10	-	MID-TERM EXAM	-
11	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Airline fleet planning and scheduling	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
12	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Airline partnerships	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
13	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Global airline alliance groups	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
14	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Low-cost airline companies	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
15	Literature review, examination of relevant book and article chapters, and review of lecture notes.	Low-cost airline companies	Oral presentation and visual demonstration method, interactive question-and-answer technique, discussion management.
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Gerede, E., Sarıhan, A. E., Battal, Ü., & Demirci, A. E. (2010). Havayolu yönetimi. Eskişehir: Anadolu Üniversitesi Yayınları.
Shaw, S. (2016). Airline marketing and management (7th ed.). USA: Routledge.

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description	Examination Method

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Explain the historical development process of Aviation Management.						5
2	Use computer programs related to Aviation Transportation.			2
3	Define basic concepts related with aviation management.						5

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Relate the information and facts in the field with other social sciences such as law, sociology, philosophy and history.			2
2	Classify the relationship between the basic functions of the business and the interactions between these functions.						5
3	Apply knowledge and skills related to his / her field by considering the legal aspect of occupational health and safety.					4
4	Explain the concepts of entrepreneurship and innovation with the field.				3

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Manage operational activities related to the airline.						5
2	Gain lifelong learning skills and use knowledge of the field in the business life with the awareness of social responsibility.						5

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Prepare written agreements with relevant institutions in accordance with the legislation.						5
2	Perform the theoretical and practical knowledge related to the field with appropriate analytical methods and modeling techniques in business life.						5
3	Manage all phases from planning to implementation of aviation operations as a member of a team.						5
4	Cooperate with stakeholders related to air transport.			2
5	Develop the modern techniques and tools necessary for applications related to the field.					4

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Execute a study in his/her field independently.						5
2	Decide as an individual or a team member to solve the problems encountered in applications related to the field.						5

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Evaluate advanced knowledge and skills in his/her field with a critical approach.					4
2	Apply activities to improve his/her performance and his / her responsibility in line with the learning objectives by determining the learning needs.						5

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Communicate with people and institutions related to the field in writing and verbally.						5
2	Explain his/her thoughts on the issues related to the field and suggestions for solutions to the problems by the related departments by using supporting quantitative and qualitative data.						5
3	Organize projects and activities for the social environment with social responsibility consciousness and to be able to apply those.						5

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Manage airports and terminal operations efficiently using aviation and business information.						5

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	12	3	36
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	0	0	0
Assignment (Homework)	0	0	0
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	1	1
Preparation for the Final Exam	4	12	48
Mid-Term Exam	1	1	1
Preparation for the Mid-Term Exam	4	7	28
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	36	0	156