| Defines the concepts of communication, media, mass media, communication theories, communication studies and media studies. |
| Explains the media concept of mass society and mass culture approach. |
| Explains communication researches based on psychology and social psychology, the concept of soporific effect and threshold gatekeeper. |
| Explains mainstream and critical theories. |
| Explains the criticisms of modernisation theory, "cultural imperialism" and "media imperialism" theses. |
| Distinguish the main arguments and representatives of mathematical communication theory. |