INTRODUCTION TO BUSINESS COURSE IDENTIFICATION AND APPLICATION INFORMATION
| Code |
Name of the Course Unit |
Semester |
In-Class Hours (T+P) |
Credit |
ECTS Credit |
| EKF221 |
INTRODUCTION TO BUSINESS |
3 |
3 |
3 |
6 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
| Explain the role and basic functions of a business. (2) |
| Interpret the social responsibilities of companies and the interests of internal and external stakeholders within the framework of sustainability. (4) |
| Explain the strengths and development aspects of a company and their growth strategies. (2) |
| Summarize the roles and responsibilities of business functions (strategy, marketing, human resources, finance). (2) |