RADIO AND TELEVISION ADVERTISING COURSE IDENTIFICATION AND APPLICATION INFORMATION
| Code |
Name of the Course Unit |
Semester |
In-Class Hours (T+P) |
Credit |
ECTS Credit |
| RTS323E |
RADIO AND TELEVISION ADVERTISING |
6 |
3 |
3 |
6 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
| By assimilating ad models, they will be able to identify. |
| It will be able to use advertising models by adapting to life. |
| It will be able to prepare a basic level of advertising by improving his / her proficiency in the field of advertising. |
| It will be able to link advertising and other elements of marketing communication. |