STRATEGIC MANAGEMENT PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
ISY531	STRATEGIC MANAGEMENT	1	3	3	6

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	MASTER'S DEGREE, TYY: + 7.Level, EQF-LLL: 7.Level, QF-EHEA: Second Cycle
Type of the Course :	Elective
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit	Assoc.Prof. ÇAĞLA TUĞBERK ARIKER
Instructor(s) of the Course Unit
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	To learn the elements of strategic management
Contents of the Course Unit:	What is strategic management, which strategic decisions should be given under which conditions, the modes of management, effective.decision-making mechanisms

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Learning the basic concepts of strategic management
What is the strategic management process and its elements
How to analyze the external environment, how to do business analysis
Understanding strategic direction, divisional strategies and management strategies

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Strategic management, related terms and concepts	-
2	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Strategic management process and elementsUygulamak için tıkla	-
3	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	External environment analysis	-
4	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Business analysis	-
5	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Measurement of environmental elements and condition assessment matrices	-
6	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Strategic guidance	-
7	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Core strategies and their subgroups	-
8	-	MID-TERM EXAM	-
9	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Top management strategies: Corporate strategies	-
10	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Business management strategies: Competitive strategies	-
11	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Functional strategies: Divisional strategies	-
12	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	International strategies	-
13	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Techniques used in the implementation of management strategies	-
14	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Financial management in SMEs	-
15	Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.	Growth of SMEs	-
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Hayri ÜLGEN ve S.Kadri MİRZE, İşletmelerde Stratejik Yönetim, İstanbul:Beta Yayınları, 2013.

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description	Examination Method

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To explain the basic concepts and theories associated with the field of business administration						5

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To relate concepts and cases in the field of business administration					4
2	To make scientific and interdisciplinary research about the cases in the field					4

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To draw conceptual and theoretical connections between past and present business cases and to make forecasts for the future					4

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To make literature review for analyzing cases in the field of Business Administration and to use this information for personal studies.						5
2	To use the latest technology for making descriptive and exploratory research and to use this information for personal studies.					4

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To conduct a field-specific study individually and to complete it with discipline and responsibility.						5
2	To assume duties and responsibilities in a team work as leader or team member and to fulfil them flawlessly.					4

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To analyze data and findings in the field of Business Administration with respect to cause-effect relations and critical perspective.						5
2	To identify gaps in the theory and practice of Business Administration and to offer solutions for each.						5
3	To develop ideas as to how to use the information related to the field of Business Administration in professional life.						5

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To convey information related with the field of Business Administration by using effective presentation and communication techniques					4
2	To use field-specific information for creation of various projects, activities and social responsibility programmes.						5
3	To conduct literature review, follow the recent developments and produce written and oral works in a foreign language					4

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To respect social, cultural, scientific and ethical norms and values in the processing and dissemination of data.						5
2	To follow latest developments in the field and direct personal studies accordingly within the framework of the lifelong learning principle.				3

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	1	10	10
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	0	0	0
Assignment (Homework)	3	8	24
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	30	30
Preparation for the Final Exam	0	0	0
Mid-Term Exam	1	45	45
Preparation for the Mid-Term Exam	0	0	0
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	20	0	151