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COMMUNICATION THEORIES PROGRAMME COURSE DESCRIPTION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
THY110 COMMUNICATION THEORIES 2 3 3 7

GENERAL INFORMATION

Language of Instruction : Turkish
Level of the Course Unit : BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course : Compulsory
Mode of Delivery of the Course Unit -
Coordinator of the Course Unit Assoc.Prof. UĞUR BALOĞLU
Instructor(s) of the Course Unit
Course Prerequisite No

OBJECTIVES AND CONTENTS

Objectives of the Course Unit: The aim of the course is to provide students with the knowledge and skills to explain the mass communication process, basic functions, mediums, and theories.
Contents of the Course Unit: The scope of the course includes dominant approaches and critical approaches in mass communication, development, effects, and control of mass media.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Defines and classifies basic communication theories.
Evaluates the relations between mass media and society based on different mass communication theories.
Discusses mass communication activities in producer and consumer culture.
Compares the approaches of different models to communication.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Reading Explanation of the content and methodology of the course; introduction to the course. Lecture, discussion
2 Reading Defining the field of communication and communication, from face-to-face communication to mass communication. Lecture, discussion
3 Reading " The concepts of "mass," "mass communication," the basic principles and features of mass communication. Lecture, discussion
4 Reading Foundation Setting Communication studies and Strong Influences period Lecture, discussion
5 Reading Limited Effects period Lecture, discussion
6 Reading Third Phase Impact Period Lecture, discussion
7 Reading Uses and Gratifications; the Spiral of Silence Lecture, discussion
8 - MID-TERM EXAM -
9 Reading Agenda Setting Lecture, discussion
10 Reading Cultural Signs and Cultivation Theory Lecture, discussion
11 Reading Technological Determinism: H. Innis and M. McLuhan Lecture, discussion
12 Reading Critical Communication Studies and Frankfurt School Lecture, discussion
13 Reading Critical Communication Studies and Frankfurt School Lecture, discussion
14 Reading Student Presentations Lecture, discussion
15 Reading Overall review of the semester Lecture, discussion
16 - FINAL EXAM -
17 - FINAL EXAM -

SOURCE MATERIALS & RECOMMENDED READING

Yaylagül, L. (2008). Kitle İletişim Kuramları / Egemen ve Eleştirel Yaklaşımlar, Ankara: Dipnot Yayınları.
Erdogan, İ. & Korkmaz, A. (2002). Öteki Kuram (Kitle İletişimine Yaklaşımların Tarihsel ve Eleştirel Bir Değerlendirmesi), Ankara: Erk Yayınları.

ASSESSMENT

Assessment & Grading of In-Term Activities Number of Activities Degree of Contribution (%) Description
Level of Contribution
0 1 2 3 4 5

CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES

KNOWLEDGE

Theoretical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Interpret basic concepts, fields of study, theories and approaches in media.
5
2
Describe current information in the field by relating them with communication theories.
5
3
Explain basic concepts regarding communication sciences.
5

KNOWLEDGE

Factual

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Interpret current events, political, cultural and economic developments by using the theoretical knowledge gained in the field within a critical context.
4
2
Associate knowledge and facts in the field with Law, Sociology, Advertisement, Cinema and Economy.
4

SKILLS

Cognitive

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Identify new strategy and methods for the technical infrastructure and content of the types of television news and programs.
0
2
Assemble theoretical knowledge gained in the field to the technology in present day.
0

SKILLS

Practical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Create creative contents in the field.
0
2
Interpret theoretical and applied knowledge gained in the field.
0

OCCUPATIONAL

Autonomy & Responsibility

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Create TV Programs for several audiences by sharing the knowledge and experiences on it.
0
2
Perform as a leader or a team member in teamwork from the news production to presentation stage by fulfilling assigned tasks.
0

OCCUPATIONAL

Learning to Learn

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Identify basic knowledge regarding the production stages of media and technical infrastructure and creative approaches.
0
2
Research for developments, changes and innovations in the field by taking the lifelong learning as a principle.
4

OCCUPATIONAL

Communication & Social

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Create new ideas and new products in collaboration with the stakeholders in the field of programming and journalism.
0
2
Organize projects and activities for the social environment with the awareness of social responsibility following the national and international cases.
0
3
Explain written, verbal and visual studies in the field by following the agenda.
0

OCCUPATIONAL

Occupational and/or Vocational

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Apply knowledge and skills gained in the field by taking legal, social and ethical responsibilities into consideration.
0
2
Show skills as in using camera, editorial process control, team leadership and producing creative content that are features of a professional.
0

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT

Workload for Learning & Teaching Activities

Type of the Learning Activites Learning Activities (# of week) Duration (hours, h) Workload (h)
Lecture & In-Class Activities 14 3 42
Preliminary & Further Study 13 4 52
Land Surveying 0 0 0
Group Work 0 0 0
Laboratory 0 0 0
Reading 0 0 0
Assignment (Homework) 0 0 0
Project Work 0 0 0
Seminar 0 0 0
Internship 0 0 0
Technical Visit 0 0 0
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 1 1 1
Preparation for the Final Exam 7 7 49
Mid-Term Exam 1 1 1
Preparation for the Mid-Term Exam 5 7 35
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 41 0 180
Total Workload of the Course Unit 180
Workload (h) / 25.5 7,1
ECTS Credits allocated for the Course Unit 7,0