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BUSINESS ANALYTICS PROGRAMME COURSE DESCRIPTION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
BUS425 BUSINESS ANALYTICS 5 3 3 5

GENERAL INFORMATION

Language of Instruction : English
Level of the Course Unit : BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course : Elective
Mode of Delivery of the Course Unit -
Coordinator of the Course Unit Assist.Prof. GÜLŞEN FİLAZOĞLU ÇOKLUK
Instructor(s) of the Course Unit
Course Prerequisite No

OBJECTIVES AND CONTENTS

Objectives of the Course Unit: This course is designed to comprehend the processes of converting the increasing data densities into information in today's business world. This course aims to get students competent in the fields of editing, analysing, presentation and interpretation of data.
Contents of the Course Unit: Contents of the course include basic concepts of Business analytic, methods used in business analytic and their application.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Define the concepts of business analytic.
Select the methods and software used in business analytic.
Apply in the fields of access to data and making them qualified.
Apply in the fields of editing and control of data.
Select the correct methods in management and analysis of data.
Interpret the analysis results of data.
Analyze the data.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Literature Review Introduction to Business Analytic Lecture & Discussion
2 Literature Review Basic Concepts of Business Analytic Lecture & Discussion
3 Literature Review Methods used in Business Analytic Lecture & Discussion
4 Literature Review Data collection Lecture & Discussion & Practice
5 Literature Review Data organization Lecture & Discussion & Practice
6 Literature Review Data Management Lecture & Discussion & Practice
7 Literature Review Data Analysis – I Lecture & Discussion & Practice
8 - MID-TERM EXAM -
9 Literature Review Data Analysis – II Lecture & Discussion & Practice
10 Literature Review Data Analysis – III Lecture & Discussion & Practice
11 Literature Review Data Analysis – IV Lecture & Discussion & Practice
12 Literature Review Visualization of Data and Results of Analysis Lecture & Discussion & Practice
13 Literature Review Evaluation of Data and Results of Analysis Lecture & Discussion & Practice
14 Literature Review Reporting the Data and Results of Analysis Lecture & Discussion & Practice
15 Literature Review Term Practice Lecture & Discussion & Practice
16 - FINAL EXAM -
17 - FINAL EXAM -

SOURCE MATERIALS & RECOMMENDED READING

Akar, C. (2018), Is Analitigi Excel Uygulamali Yonetsel Karar Verme ve Veri Analizi, Dora Publications
Albright, C.S., Winston, W.L. (2016), Business Analytics 6E: Data Analysis and Decision Making, Cengage Learning

ASSESSMENT

Assessment & Grading of In-Term Activities Number of Activities Degree of Contribution (%) Description
Level of Contribution
0 1 2 3 4 5

CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES

KNOWLEDGE

Theoretical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Use information sources, including the most effective methods and current information related to psychology and auxiliary disciplines at a high level. (Bloom 3)
2
Identify problems in psychology and produce solutions. (Blooms 3)

KNOWLEDGE

Factual

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Distinguish normal and abnormal behaviors. (Blooms 2)
2
Interpret and report psychology research. (Bloom 3)

SKILLS

Cognitive

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Establish connections between psychology and other social sciences. (Bloom 4)

SKILLS

Practical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Apply psychological tests. (Bloom 3).
2
Gain knowledge and skills about contemporary psychology theories and integrate this knowledge and skills to help individuals. (Bloom 6)
3
Conduct various experiments in the field of psychology. (Bloom 6)

OCCUPATIONAL

Autonomy & Responsibility

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Collaborate with the necessary institutions and individuals in the field studies. (6)

OCCUPATIONAL

Learning to Learn

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Integrate developments in psychology with existing knowledge. (Blooms 6)
2
Scientifically analyze human behavior. (Bloom 4)

OCCUPATIONAL

Communication & Social

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Express his/her knowledge and thoughts about the field in a fluent and understandable manner both written and verbally. (Bloom 2)
2
Recognize the individual, national and universal influences of problems in the field of psychology

OCCUPATIONAL

Occupational and/or Vocational

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Integrate the knowledge of computer software, hardware and statistics required by the field of psychology. (blooms 6)
2
Survey the developments in information and communication technologies. (Bloom 4)
3
Support social projects related to psychology. (Blooms 5)

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT

Workload for Learning & Teaching Activities

Type of the Learning Activites Learning Activities (# of week) Duration (hours, h) Workload (h)
Lecture & In-Class Activities 14 3 42
Preliminary & Further Study 14 2 28
Land Surveying 0 0 0
Group Work 0 0 0
Laboratory 0 0 0
Reading 12 2 24
Assignment (Homework) 9 1 9
Project Work 0 0 0
Seminar 0 0 0
Internship 0 0 0
Technical Visit 0 0 0
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 1 1 1
Preparation for the Final Exam 1 10 10
Mid-Term Exam 1 1 1
Preparation for the Mid-Term Exam 1 10 10
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 53 0 125
Total Workload of the Course Unit 125
Workload (h) / 25.5 4,9
ECTS Credits allocated for the Course Unit 5,0