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CRITICAL MEDIA LITERACY PROGRAMME COURSE DESCRIPTION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
THY105 CRITICAL MEDIA LITERACY 1 3 3 7

GENERAL INFORMATION

Language of Instruction : Turkish
Level of the Course Unit : BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course : Compulsory
Mode of Delivery of the Course Unit -
Coordinator of the Course Unit Assoc.Prof. UĞUR BALOĞLU
Instructor(s) of the Course Unit
Course Prerequisite No

OBJECTIVES AND CONTENTS

Objectives of the Course Unit: This course aims to critically evaluate media texts, to raise awareness of media messages, and to ensure that students are not passive but active readers.
Contents of the Course Unit: Contents of the course include revealing the meaning of the messages and sub-texts by analyzing the production process and components of media texts through sample media texts from the Turkish press, questioning the relationship between media and audience and examining the effects of media on social, cultural and economic life.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Explain definition and concepts on media literacy by giving exampled from the studies made in the World and in Turkey.
Differentiate communication theories developed on the reading of media texts by using verbal and/or written communication skills.
Interpret representation of social events and actors in the media by using different critical approaches.
Discuss production and consumption processes of media texts with a critical perspective.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Reading Production and consumption processes in media organizations Lecture & Question and Answer & Discussion
2 Reading Media Literacy, Critical Media Literacy Lecture & Question and Answer & Discussion
3 Reading Critical pedagogy: Concepts and historical development Lecture & Question and Answer & Discussion
4 Preparing Homework– Reading Media Literacy: Concepts and historical development Lecture & Question and Answer & Discussion
5 Reading Media Literacy Concepts Lecture & Question and Answer & Discussion
6 Preparing Homework– Reading Media Literacy Studies around the world Lecture & Question and Answer & Discussion
7 Preparing Homework– Reading Media Literacy in Turkey Lecture & Question and Answer & Discussion
8 - MID-TERM EXAM -
9 Reading Gender in Media Lecture & Question and Answer & Discussion
10 Reading Children, puberty and elderliness in media Lecture & Question and Answer & Discussion
11 Reading Class representations in Media Lecture & Question and Answer & Discussion
12 Reading Nationalism and representation of groups in Media Lecture & Question and Answer & Discussion
13 Preparing Homework– Reading Representation of religion in Media Lecture & Question and Answer & Discussion
14 Preparing Homework– Reading Representation of places in Media: Comparing Istanbul with Anadolu. Lecture & Question and Answer & Discussion
15 Reading General Revision Lecture & Question and Answer & Discussion
16 - FINAL EXAM -
17 - FINAL EXAM -

SOURCE MATERIALS & RECOMMENDED READING

Simsek, M. Cinman ve N. Turkoglu, (2011). Medya Okuryazarligi, Istanbul: Parsomen Publications.
Bek, M. Gencel ve M. Binark, (2007). Elestirel Medya Okuryazarligi Kuramsal Yaklasimlar ve Uygulamalar, Istanbul: Kalkedon Publications
Oncel Taskiran, N. (2007). Medya Okuryazarligina Giris, Istanbul: Beta Publications
Silverblatt, A. Ferry, J. and Finan, B. (1998). Critical Approaches to Media Literacy: A Handbook for Students and Teachers, Oxford: Routledge

ASSESSMENT

Assessment & Grading of In-Term Activities Number of Activities Degree of Contribution (%) Description
Level of Contribution
0 1 2 3 4 5

CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES

KNOWLEDGE

Theoretical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Interpret basic concepts, fields of study, theories and approaches in media.
5
2
Describe current information in the field by relating them with communication theories.
1
3
Explain basic concepts regarding communication sciences.
2

KNOWLEDGE

Factual

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Interpret current events, political, cultural and economic developments by using the theoretical knowledge gained in the field within a critical context.
4
2
Associate knowledge and facts in the field with Law, Sociology, Advertisement, Cinema and Economy.
4

SKILLS

Cognitive

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Identify new strategy and methods for the technical infrastructure and content of the types of television news and programs.
0
2
Assemble theoretical knowledge gained in the field to the technology in present day.
0

SKILLS

Practical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Create creative contents in the field.
0
2
Interpret theoretical and applied knowledge gained in the field.
2

OCCUPATIONAL

Autonomy & Responsibility

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Create TV Programs for several audiences by sharing the knowledge and experiences on it.
0
2
Perform as a leader or a team member in teamwork from the news production to presentation stage by fulfilling assigned tasks.
0

OCCUPATIONAL

Learning to Learn

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Identify basic knowledge regarding the production stages of media and technical infrastructure and creative approaches.
0
2
Research for developments, changes and innovations in the field by taking the lifelong learning as a principle.
0

OCCUPATIONAL

Communication & Social

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Create new ideas and new products in collaboration with the stakeholders in the field of programming and journalism.
0
2
Organize projects and activities for the social environment with the awareness of social responsibility following the national and international cases.
0
3
Explain written, verbal and visual studies in the field by following the agenda.
1

OCCUPATIONAL

Occupational and/or Vocational

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Apply knowledge and skills gained in the field by taking legal, social and ethical responsibilities into consideration.
0
2
Show skills as in using camera, editorial process control, team leadership and producing creative content that are features of a professional.
0

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT

Workload for Learning & Teaching Activities

Type of the Learning Activites Learning Activities (# of week) Duration (hours, h) Workload (h)
Lecture & In-Class Activities 14 3 42
Preliminary & Further Study 13 4 52
Land Surveying 0 0 0
Group Work 0 0 0
Laboratory 0 0 0
Reading 0 0 0
Assignment (Homework) 0 0 0
Project Work 0 0 0
Seminar 0 0 0
Internship 0 0 0
Technical Visit 0 0 0
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 1 1 1
Preparation for the Final Exam 7 7 49
Mid-Term Exam 1 1 1
Preparation for the Mid-Term Exam 5 7 35
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 41 0 180
Total Workload of the Course Unit 180
Workload (h) / 25.5 7,1
ECTS Credits allocated for the Course Unit 7,0