NEW MEDIA ECONOMICS COURSE IDENTIFICATION AND APPLICATION INFORMATION
| Code |
Name of the Course Unit |
Semester |
In-Class Hours (T+P) |
Credit |
ECTS Credit |
| YEM315 |
NEW MEDIA ECONOMICS |
5 |
3 |
3 |
5 |
SOURCE MATERIALS & RECOMMENDED READING |
| Kejanlioglu B. (2004). Turkiye’de Medyanin Donusumu. Ankara: Imge Bookstore |
| Desmoulins N. T. (1993). Medya Ekonomisi. Istanbul: Iletisim Publications |
| Kuyucu M. (2014). Medya Ekonomisi ve Basrol Oyunculari: Bugunun ve Yarinin Medya Aktorlerinin Gozunde Reklamcilar ve Tuketiciler. Istanbul: The Turkish Online Journal Design, Art and Communication |