| 1 |
Week 1 |
Management by objectives, SMART, SWOT, Ansoff’s matrix |
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| 2 |
Week 2 |
Business ethic, code of conducts, moral dilemma, cost of morality in institutions, long term benefits of being moral for institutions |
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| 3 |
Week 3 |
Shareholder and sharer approaches, which approach is advantageous in terms of sustainability, how to balance adverse interests of shareholders |
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| 4 |
Week 4 |
Corporate social responsibility, its advantageous and cost in short term and long term, scale economy and the appropriate scale/size for the company |
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| 5 |
Week 5 |
Marketing strategies, 4P, business expanding strategies, internal growth, external growth, purchase and mergers |
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| 6 |
Week 6 |
Human sources planning, employment, training, evaluating employers, 360-degree evaluation, numerical objectives Organization structures, horizontal organization and problems, vertical organization and its benefits |
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| 7 |
Week 7 |
Delegation, accountability, functional organization structure, production-based organization structure, matrix organization. |
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| 8 |
Week 8 |
Leadership types, motivation and effect of nonfinancial awards in motivation |
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| 9 |
Week 9 |
Financial sources, choosing the appropriate financial source |
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| 10 |
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MID-TERM EXAM |
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| 11 |
Week 11 |
Cost and income, fixed cost, variable cost, semi variable cost |
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| 12 |
Week 12 |
At par break even analysis, K/Z statement, balance sheet, cash flow table, ratio analysis |
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| 13 |
Week 13 |
Ratio analysis case study |
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| 14 |
Week 14 |
Cash flow table and prediction, investment analysis |
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| 15 |
Week 15 |
Budget |
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| 16 |
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FINAL EXAM |
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| 17 |
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FINAL EXAM |
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