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ISTANBUL GELİŞİM UNIVERSITY INFORMATION SYSTEM

SOCIAL MEDIA COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
HTP217 SOCIAL MEDIA 3 2 2 5

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week Preparatory Topics(Subjects) Method
1 Reading a chapter on the topic Digital Media, New Media and Social Media Concepts Lecture, Question and Answer, Discussion Method
2 Reading a chapter on the topic Historical Development of Social Media Lecture, Question and Answer, Discussion Method
3 Reading a chapter on the topic Features, Effects and Tools of Social Media Lecture, Question and Answer, Discussion Method
4 Reading a chapter on the topic Theoretical View of Social Media Lecture, Question and Answer, Discussion Method
5 Reading a chapter on the topic Personal Image on Social Media Lecture, Question and Answer, Discussion Method
6 Reading a chapter on the topic Social Media and Public Relations Lecture, Question and Answer, Discussion Method
7 Reading a chapter on the topic An overview Lecture, Question and Answer, Discussion Method
8 - MID-TERM EXAM -
9 Reading a chapter on the topic Social Media and Marketing Lecture, Question and Answer, Discussion Method
10 Reading a chapter on the topic Social Media and Advertising Lecture, Question and Answer, Discussion Method
11 Reading a chapter on the topic Rights and Responsibilities in Social Media Lecture, Question and Answer, Discussion Method
12 Reading a chapter on the topic Information Security, Privacy and Ethics in Social Media Lecture, Question and Answer, Discussion Method
13 Reading a chapter on the topic Social Media and Health Lecture, Question and Answer, Discussion Method
14 Reading a chapter on the topic Measurement on Social Media Lecture, Question and Answer, Discussion Method
15 Reading a chapter on the topic An overview Lecture, Question and Answer, Discussion Method
16 - FINAL EXAM -
17 - FINAL EXAM -