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ISTANBUL GELİŞİM UNIVERSITY INFORMATION SYSTEM

MASS COMMUNICATION AND MEDIA COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
RTP106 MASS COMMUNICATION AND MEDIA 2 3 3 5

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week Preparatory Topics(Subjects) Method
1 - Definition communication concept -
2 - Items in communication process I (Source, message, channel, receiver) -
3 - Items in communication process I (Coding, decoding, relations framework, reflection, noise, echo, selective perception) -
4 - Communication types (Non-verbal communication, written communication), according to participants in the process of communication types (internal communication, interpersonal communication, intergroup communica -
5 - Communication types (Non-verbal communication, written communication), according to participants in the process of communication types (internal communication, interpersonal communication, intergroup communica -
6 - To analyse Critical Approaches -
7 - George Gerbner’s communication theory, Cultivation Theory -
8 - MID-TERM EXAM -
9 - Lasswell’s Model and Shannon and Weaver’s Model -
10 - ABX Balance Model, Co-Orientation Approach -
11 - Shramm’s mass communication theory -
12 - Culture concept -
13 - To analyse Critical Approaches -
14 - Spiral of Silence, Hypodermic Needle Theory, Desire- Satisfaction Theory -
15 - Spiral of Silence, Hypodermic Needle Theory, Desire- Satisfaction Theory -
16 - FINAL EXAM -
17 - FINAL EXAM -