| 1 |
- |
Concepts about marketing and recreation marketing, Importance of marketing. |
Narration, question-response method |
| 2 |
Summarizing articles related with the subject |
Examination of changes and developments in Marketing approach |
Narration, question-response discussion method |
| 3 |
Literature review and preparing of presentation |
Economic appreciation and commercialization process of Recreation, student presentations |
Narration, Question and Answer, Discussion Method and Applied Group Study |
| 4 |
Literature review and preparing of presentation |
Product and market development in recreation industry, student presentations |
Narration, Question and Answer, Discussion Method and Applied Group Study |
| 5 |
Reading related articles |
Market Research in recreation and analysis of Attractive Market Opportunities |
Narration, question-response discussion method |
| 6 |
Literature review and preparing of presentation |
Branding and changing recreation participant profile, student presentations |
Narration, Question and Answer, Discussion Method and Applied Group Study |
| 7 |
Literature review and preparing of presentation |
The effects of technology and media on the recreation market, student presentations |
Narration, Question and Answer, Discussion Method and Applied Group Study |
| 8 |
- |
MID-TERM EXAM |
- |
| 9 |
Examination of sample applications about marketing methods |
Examination of sample applications related with recreation service marketing and marketing methods |
Narration, Question and Answer, Discussion Method and Applied Group Study |
| 10 |
Literature review and preparing of presentation |
Globalization and international interaction in recreation marketing, student presentations |
Narration, Question and Answer, Discussion Method and Applied Group Study |
| 11 |
Literature review and preparing of presentation |
Literature review and preparing of presentation Media and sponsorship services, student presentations |
Narration, Question and Answer, Discussion Method and Applied Group Study |
| 12 |
Literature review and preparing of presentation |
Recreational tourism marketing and student presentations |
Narration, Question and Answer, Discussion Method and Applied Group Study |
| 13 |
Literature review and preparing of presentation |
Professional services and products in recreation marketing, student presentations |
Narration, Question and Answer, Discussion Method and Applied Group Study |
| 14 |
Video viewing, reading journals and news |
The role of volunteering and social interaction in recreation marketing |
Narration, question-response discussion method |
| 15 |
Reading related articles |
Basic problems in recreation marketing and sponsorship and solution offers |
Narration, question-response discussion method |
| 16 |
- |
FINAL EXAM |
- |
| 17 |
- |
FINAL EXAM |
- |