1 |
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Overview the subjects and introduction to the course: Crisis phenomenon. |
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2 |
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The definition, features and phases of crisis. |
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3 |
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Crisis management and crisis scenarios. |
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4 |
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The process of crisis management. |
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5 |
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Communication before, during and after crisis. |
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6 |
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Public relations plan in crisis management. |
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7 |
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Target group in crisis communication. |
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8 |
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MID-TERM EXAM |
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9 |
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The types of crisis in terms of reason of occurrence and their effects |
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10 |
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Presentations on the types of crisis |
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11 |
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Crisis management and the role of cultural differences in crisis communication. |
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12 |
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Preparing a crisis plan and relations with media. |
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13 |
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To determine a strategy for in-house crisis. |
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14 |
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To determine a strategy in the crisis that that are originated from outside of the corporation. |
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15 |
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Examples of crisis from the world and Turkey. |
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16 |
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FINAL EXAM |
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17 |
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FINAL EXAM |
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