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SUSTAINABLE MEDIA COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
THY421 SUSTAINABLE MEDIA 5 3 3 5

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Reading Information about the aim and content of the course. Information about the sources to be used in the course and the evaluation criteria of the course. General Evaluation of Public Relations and Sustainability Concepts Lecture & Question and Answer & Discussion
2 Reading What is Media? What is Sustainability? What is the Importance of Media and Sustainability Practices for Brands? Conceptual Framework Lecture & Question and Answer & Discussion
3 Reading Main Objectives and Principles in the Media in terms of Sustainability Lecture & Question and Answer & Discussion
4 Reading Traditional Media Lecture & Question and Answer & Discussion
5 Reading Historical Development of Media Lecture & Question and Answer & Discussion
6 Reading Sustainable Media Lecture & Question and Answer & Discussion
7 Reading Relationship between Sustainable Society and Media Lecture & Question and Answer & Discussion
8 - MID-TERM EXAM -
9 Reading Sustainable Media and Economic Relations Lecture & Question and Answer & Discussion
10 Reading Sustainable Media and Economic Relations Lecture & Question and Answer & Discussion
11 Reading Relations with Turkey's Media Sustainability Lecture & Question and Answer & Discussion
12 Reading Relations with Turkey's Media Sustainability Lecture & Question and Answer & Discussion
13 Reading The Relationship of World Media with Sustainability Lecture & Question and Answer & Discussion
14 Reading The Relationship of World Media with Sustainability Lecture & Question and Answer & Discussion
15 Reading Overview Lecture & Question and Answer & Discussion
16 - FINAL EXAM -
17 - FINAL EXAM -