| Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
|---|---|---|---|---|---|
| MTP212 | MODA PAZARLAMA | 3 | 2 | 2 | 5 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
|---|
| It describes concept of marketing and fashion design interactions. |
| It comprehends purpose and importance of fashion marketing. |
| It explains concept of brand and process of brand management. |
| It examines activities of product, pricing , distrubutuon, standing. |
| It examines the factors effecting brand success. |
| It understands types of visual marketing methods and presentation. |