RADIO TV ADVERTISIMENT APPLICATIONS COURSE IDENTIFICATION AND APPLICATION INFORMATION
Code |
Name of the Course Unit |
Semester |
In-Class Hours (T+P) |
Credit |
ECTS Credit |
HRY215 |
RADIO TV ADVERTISIMENT APPLICATIONS |
3 |
5 |
3 |
6 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
Explain the question of "What is advertisement?" and summarize the history of advertising. |
Explain advertising strategies, marketing and consumer concepts. |
Explain basic film making methods (2) and use these methods for shooting commercials. |
Analyze advertising film script writing and storyboard preparation in commercial film. |
Write a commercial film with their commercial film scriptwriting and commercial fiction. |