MEDIA ECONOMY COURSE IDENTIFICATION AND APPLICATION INFORMATION
Code |
Name of the Course Unit |
Semester |
In-Class Hours (T+P) |
Credit |
ECTS Credit |
MIY110 |
MEDIA ECONOMY |
2 |
3 |
3 |
7 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
Discuss the balance of income and expense of the media in a common currency in local and global markets. |
Discover how the media in Turkey changes hands under the political and economic conditions. |
Analyze the causes of power loss in the face of internet journalism of traditional journalism in the direction of circulation, reader profiles, reader trends and online image numbers / data. |
Predict what outcomes certain developments can lead to with the basic knowledge related to policy and economics. |