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CRISIS COMMUNICATION AND CRISIS MANAGEMENT COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
MIY319 CRISIS COMMUNICATION AND CRISIS MANAGEMENT 5 3 3 7

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Distinguish the crisis and crisis periods.
Show the importance of crisis management in the media sector.
Picture the expectation of the target audience to use the right strategy in crisis communication.
Changes the strategy used during the crisis according to needs.