INTRODUCTION TO ECONOMICS I PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
EKF109	INTRODUCTION TO ECONOMICS I	2	3	3	4

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course :	Compulsory
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit	Assoc.Prof. TAYLAN MARAL
Instructor(s) of the Course Unit
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	The objective of this course to enable students to interpret the decision mechanisms of consumers, producers and the state by using the basic principles of economics.
Contents of the Course Unit:	Contents of the Course include; the basic concepts of economics such as need, demand, utility, value, price, scarcity, rationality and opportunity cost, law of supply and demand, market equilibrium, elasticities, price controls of governments and their effects on market equilibrium, consumer behavior within the framework of cardinal and ordinal approaches, theory of production, production costs, the functioning of different markets, factor markets and income distribution.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Describe the basic concepts of economics.
Explain the changes in market equilibrium using concepts such as supply-demand law, flexibility and price control
Interpret consumer behavior by using the concepts of total utility, marginal utility and budget constraint
Interpret producer behavior by using the concepts of total cost, marginal cost and budget constraint
Interpret the equilibrium formation at different markets by using production costs

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Review of course syllabus	Nature of economics	Narration, question and answer
2	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Demand	Narration, Case Study
3	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Supply and market balance	Narration, Case Study
4	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Flexibility	Narration, Case Study
5	Reading the related chapter from lecture sources. Monitoring of current economic developments.	consumer theory	Narration, Case Study
6	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Production	Narration, Case Study
7	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Costs	Narration, Case Study
8	-	MID-TERM EXAM	-
9	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Midterm exam	Narration, Problem Solving
10	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Theory of the firm: perfect competition and monopoly	Narration, Problem Solving
11	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Theory of the firm: monopolistic competition and oligopoly	Narration
12	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Wage, rent and profit	Narration
13	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Regulation, deregulation and competition	Narration
14	Reading the related chapter from lecture sources. Monitoring of current economic developments.	Environment	Narration
15	Preparation of questions for past week subjects	General evaluation	Narration, question and answer
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Stephen ISON ve Stuart WALL, İktisada Giriş, Çev. Ahmet ÇAKMAK, Suat OKTAR
Zeynel DİNLER, İktisada Giriş. Bursa: Ekin Kitabevi Yayınları, 2016.
Ersan Bocutoğlu, Genel İktisada Giriş, Ekin Yayınevi, 5.Baskı, 2020.
Carl E. CASE, Ray C. FAIR, Sharon E. OSTER, Principles of Economics, Twelfth Edition,2017, Pearson, ISBN-13: 978-1-292-15256-1
Erdal M.ÜNSAL, İktisada Giriş, Ankara: BB101 Yayınları, 2016.

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	List the history of communication, mass media, communication theories and leading theorists.	0
2	List the historical, social and cultural types of communication and explain the related concepts.		1
3	Define the important points of the history and theories of communication through daily life practices and social life.	0

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Compare the traditional media and new media economic policies.				3
2	Interpret digital culture with constantly updated and self-renewing topics.		1
3	Interpret the technical, socio-political and legal aspects of cyber security issues in the field of new media.		1

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Define the basic concepts of communication history, communication theories, traditional and new media channels.	0

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Prepare web pages with CSS codes.	0
2	Produce creative content in new media environments, create an image and sound and practical studies about programming.	0
3	Analyze the sub-texts and their semantics of the studies presented to the society by mass media.			2
4	Use qualitative and quantitative elements to construct arguments on studies in the field of communication.			2

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Manage social media accounts of brands, corporate firms and public institutions thanks to its advanced knowledge in content production and user experience.		1

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Review local and foreign studies in the field of New Media. Creates innovative works in his/her field.			2
2	Criticize the effects of social media activities on socio-political field.				3

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Plan scientific studies in any area that can be encountered in different disciplines and transfer them to people from different disciplines.			2
2	Determine how much of the content produced by the media is right and wrong.			2

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Follows the developments that have begun to guide the present and the future such as "Software". Produce various software products for different sectors.	0
2	Design using new architectures of big data processing systems.	0
3	Determine the logic of operation of artificial intelligence algorithms and determines the possible effects on media and indirectly society.		1

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	14	1	14
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	6	4	24
Assignment (Homework)	0	0	0
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	1	1
Preparation for the Final Exam	2	5	10
Mid-Term Exam	1	1	1
Preparation for the Mid-Term Exam	2	5	10
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	40	0	102