| Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
|---|---|---|---|---|---|
| ELT317 | DIGITAL BRAND STRATEGIES AND MANAGEMENT | 5 | 3 | 3 | 5 |
SOURCE MATERIALS & RECOMMENDED READING |
|---|
| Dijital yönetim, pazarlama, medya = Digital management, marketing, media yazarGökcek, Hande Ayhan [editör.]. |